Welcome back to the MicroAdvice Podcast. Thanks so much for watching and please subscribe to stay informed of more CX leading practices!Today, our spotlight topic is on the critical role customer support plays in B2B, B2C and B2E (Engineering)

E38 - The intersection of AI and Customer Experience

Nov 13th, 2021 18m 1s

Welcome back to the MicroAdvice Podcast. Thanks so much for watching and please subscribe to stay informed of more Customer Experience (CX) leading practices!Today, our spotlight topic is on how to effectively use Artificial Intelligence (AI) t

E37 - Customer Success leading practices and actionable tips from a master class educator

Nov 13th, 2021 24m 23s

Welcome back to the MicroAdvice Podcast. Thanks so much for watching and please subscribe to stay informed of more CX leading practices!Today, our spotlight topic is on Practical CSM. To learn more head over to https://practicalcsm.com/ This s

E35 - Defining the return on investment ROI of a great CX

Jul 22nd, 2021 18m 43s

Welcome back to the MicroAdvice Podcast. Thanks so much for watching and please subscribe to stay informed of more CX leading practices!Today, our spotlight topic is how to define and measure the return on investment generated by delivering a s

E34 - How a Chief Customer Officer (CCO) adds incredible value to your business

Jul 7th, 2021 23m 43s

Welcome back to the MicroAdvice Podcast. Thanks so much for watching and please subscribe to stay informed of more CX leading practices!Today, our spotlight topic is on the role of the Chief Customer Officer (CCO). We’ll deep dive into this ro

E33 - How to find and select the right CX tool that fits your business needs

Jul 2nd, 2021 22m 49s

Welcome back to the MicroAdvice Podcast. Thanks for watching the video, and please subscribe to see more CX insights from industry leaders!Today, our spotlight topic is CX tools, how to choose the right ones and ways to avoid pitfalls. To bette

E32 - Building a better CX with Jobs to be Done

Jun 23rd, 2021 25m 34s

Welcome back to the MicroAdvice Podcast. Thanks for watching the video!Welcome back to the MicroAdvice Podcast. Today, our focus is helping customers achieve better results at their jobs.To better understand this concept, we’re here with Jay Ha

E31 - Empowering micro businesses in Southeast Asia to deliver a superior CX

Jun 18th, 2021 18m 1s

Welcome back to the MicroAdvice Podcast. Thanks for watching the video! Please subscribe to hear more leading voices in customer experience (CX) share tips, tricks and advice you can implement to better serve your customers!Today, our spotlight

E30 - How better data management can help deliver a great CX

Jun 6th, 2021 20m 36s

Welcome back to the MicroAdvice Podcast. Thanks for watching the video, and please subscribe to see more CX insights from industry leaders!Today, our spotlight topic is on time-to-value in data management. We’ll talk about what it is, and how t

E29 - How On Deck delivers a superior customer experience to help build companies around the world

May 28th, 2021 20m 23s

Welcome back to the MicroAdvice Podcast. Today, our spotlight is on the experience delivered by one of the fastest growing accelerators on the market, On Deck (https://www.beondeck.com/). On Deck is a modern educational institution that unites

E28 - How to sustain a great customer experience.

May 18th, 2021 22m 27s

Today, our spotlight topic is how to build solutions for your customers with a lasting impact. To better understand this concept, we’re here with Chris Slee. Chris is a Founder, Principal, and Chief Product Officer at AWH, a Dublin, Ohio softwa

E27 - Applying the human element for superior Customer Success

May 8th, 2021 22m 48s

Today, our spotlight topic is on how customer-facing professionals can effectively use advanced technologies while still maintaining a human element for their customers.To better understand this concept, we’re here with Abby Hammer, Chief Custo

E26 - Leading practices for deploying voice of the customer programs

May 4th, 2021 25m 43s

Today, our spotlight is on Voice of the Customer programs, specifically what works well, what does not, and what you can do to be successful. To learn more about the leading voice of the customer practices, we’re here with Principal of AWH , R

E25 - The power of customer segmentation and starting small in CX delivery

Apr 29th, 2021 12m 22s

Today our spotlight is on SentiSum, a UK-based startup that leverages AI and big data to help enterprises gain competitive advantage through natural-language processing on customer support tickets. This is part #2 in a two-part series featuring

E24 - How a natural language processing (NLP) startup is helping companies to deliver a better CX

Apr 29th, 2021 12m 33s

Today, our spotlight is on SentiSum, a UK-based startup that leverages AI and big data to help enterprises gain competitive advantage through natural-language processing on customer support tickets. This is part #1 in a two-part series featurin

E23 - Delivering a better CX through Product Management leading practices

Mar 8th, 2021 16m 10s

The intersection between Product-led growth and customer experience is a hot topic these days. To learn more, I met with Evan Leong, founder/CEO of Product Signals (https://productsignals.com/). Evan and I topics such as: 1.) His journey for c

E22 - Diversity, inclusion, and brand promises result in a better customer experience

Feb 26th, 2021 14m 45s

With so much discussion around the need for diversity, equity and inclusivity in today's brand promises, I thought it critical to dig deeper into the underlying factors of crafting brand promises and the specific ways brand promises serve as a

E21 - Experiential marketing and customer experience

Feb 26th, 2021 29m 26s

Today, we are here today with Joe Davy, Chairman & CEO at Banzai, a Seattle based company that provides audience generation solutions for marketing teams in both startups and Fortune 500 companies. In this episode, we will cover some incredibl

E20 - Customer Experience Starts at the Top, Leading Practices from a 6X Startup Founder

Feb 11th, 2021 36m 37s

The MicroAdvice Podcast met with Mike McSherry, a 6x startup founder, former CEO of Swype, Boost Mobile, now Xealth.In this episode, you will learn some master class advice about building and leading customer-obsessed organizations, and hear ti

E19 - Solutions for Managing Difficult Customer Situations

Feb 1st, 2021 24m 54s

Have you ever ran into a difficult customer situation, maybe upset with a poor experience or overly demanding of your time? To learn more about how to handle difficult customer situations, I met with Jon Triggs, Head of Customer Success at Flue

E18 - Building a customer-first marketing company in Ghana

Jan 25th, 2021 19m 52s

MicroAdvice Podcast spotlight on WaxPrint Media. Based in Accra Ghana, WaxPrint Media is a boutique strategic media and digital marketing agency with a focus on technology, innovation, and luxury brands in Africa. To learn more about what WaxP

E17 - How Catalyst Software is building a best-in-class customer success ecosystem

Jan 15th, 2021 29m 55s

Today, our spotlight is on Catalyst Software, one of the hottest customer success platforms on the market that provides CSMs the means to mobilize their customers, measure satisfaction and grow their business. To learn about the exciting endea

E16 - Developing a customer-centric culture

Jan 6th, 2021 14m 59s

CEO Doug Cusick and his TransformativeMed team have instilled customer-centricity into their corporate culture. To learn more about what Doug and TransformativeMed are doing to deliver a superior customer experience please listen to the interv

E15 - Advice on scaling a superior customer experience

Jan 5th, 2021 17m 40s

Today, our spotlight is on HomeBody, an at-home waiting service based in the Dallas/Fort Worth TX metro area. To learn more about this very unique service, and what they are doing to deliver a stellar customer value, we are here with founder an

E14 - Gold Star Management Consulting Advice on Customer Experience

Jan 5th, 2021 31m 22s

This episode spotlights on Navicet, a boutique management consulting firm that focuses on strategy, innovation, performance, and operational excellence. To learn about what they are doing to empower their clients for delivering a superior custo