The Austin meetup that started 4 years ago with 4 friends who mostly wanted to eat breakfast, has uncovered a need in this sport to encourage newcomers with a warm welcome and a bit of structure. The proof is in the monthly attendance, which has reached 800 riders of all skill levels, as well as the thriving online community and expansion to other cities. What outwardly appears to be lightning in a bottle is actually attributed to bottomless dedication, strong leadership and vision. From the early days, Breakfast Club prioritized programming for women with the weekly “Babes Ride” which boasts a remarkable turnout, and sure enough female ridership over-indexes at all sponsored events. Another essential ingredient is the club’s network of volunteer ride leaders who proudly organize, fix flats and encourage newcomers up Austin’s unforgiving hills. The secret is in the good vibes and leadership’s ability to create an incredible brand with a lot of sacrifice and limited resources. If you haven’t heard Breakfast Club’s origin story, tune into Hill Climbers episode number one. Now enjoy a discussion of what has unfolded since our first interview, and the impressive developments for 2024.

Kinship Milk Tea Update from Caitlin Cash

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Theme Music: Summer Vibes by Rizik