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Attract More Families

Attract More Families

A weekly Business, Management and Marketing podcast
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Attract More Families

Attract More Families

Episodes
Attract More Families

Attract More Families

A weekly Business, Management and Marketing podcast
Good podcast? Give it some love!
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Episodes of Attract More Families

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Google Analytics: A Free and Powerful Marketing ToolLength: 32m 33sThe internet can be a puzzling place. It’s hard to pin down why visitors go to a certain website or understand what they do while they are there.As a leader of a private scho
How to Use Facebook Lists to Ensure Proper SharingAs more teachers are friended by parents and students on Facebook it has become critical that you control what is shared.Length: 9m 47sToday, we’re talking about Facebook lists. The basic poi
Thinking of your private school like a businessLength: 7m 14s***Warning- This article may infuriate some of you***I’m going to touch on a dangerous subject today, but I feel the risk is worth it.  I also know that some of you will quit follo
As a private school leader, you need to working smarter and not harder to get the productivity you need.  You don’t need to work 80 hour weeks to get all your work done.  You can use blocking and batching.  Learn more in this podcast.Lenght: 1
Masterclass: How to Build a Private School Marketing Plan that ensures your success and enrollment growthLength: 1h 37m 4sIn this podcast, I  will talk about how to build a marketing system that allows you to get more customers and get more r
Success Principle – Taking 100% ResponsibilityLength: 11m 45sHello again. This is Devin Murray with attractmorefamilies.com, your source for independent and private school marketing ideas and help. Today, I want to talk to you about actually
Laws of Learning You Can Use as a Part of Your Private School Marketing PlanLength: 7m 54sWell hello again, this is Devin Murray with AttractMoreFamilies.com, your source for private and independent school marketing ideas. Today I want to tal
Discover how to get more done by focusing on what gets you the best results.  Private School Marketing Made Easy!Length: 6m 56sWell, hello. This is Devin Murray with Attract More Families, your source for private and independent school market
Are You Underestimating the Power of Social Media?Three solutions that help you use social media to benefit your schoolGoogle Plus, Yelp, Twitter, Instagram, Foursquare, Facebook. These sites all have something in common—they are social media
Are you using the word “because” in the marketing material for your school? If not, you should be. In this post, I am going to explain why.In 2006, Robert Cialdini published the book Influence: The Psychology of Persuasion. In the book, Cialdi
What is lifetime customer value? Sometimes, it is also called the customer lifetime value. This is the prediction of the net profit attributed to the entire future relationship of a customer. It means what an enrollment or family is worth to yo
This is a new set of articles that I have decided to add to the Attract More Families blog, podcast and YouTube channel.I have come to realize there is a regular issue with all these associate and that is a concern about, at best, maintaining
We are adults. It has been a long time since we learned how to tie our shoes. At one point, we all struggled with the shoelaces, fumbled while we made our first knot, and retied the laces until our shoes were securely in place. Now, that skill
How do you react when you learn something new? What do you do with your newfound knowledge?These questions are important. Their answers determine whether you stay in the novice stage or advance to the master stage.In this post, I am going to
Discover a Simple Way to Stay Up-to-Date On What People Are Saying About Your School and IndustryHow do you keep up with the conversations that people are having about your private school online? Do you know what people are saying about you an
The Front Porch: Using Social Media to Increase Enrollment Numbers and Make Money for Your SchoolImagine that you are relaxing on your front porch one evening. A neighbor stops by to say hello. You chat about the weather, ask them what they ar
How to Craft Individual Marketing Messages and Increase Your School’s Enrollment NumbersAs a person with business experience—and in your case, your business is your school—you know that there are prospective customers out there, and you know t
Many of my clients ask me on a regular basis, “What do I need to be posting every week on Facebook and social media?” “How often should I be posting?” So what you should know is that you need to start making three mandatory types of Facebook po
There’s an old saying that goes, “The business that wins is the business that understands their customer better than anybody else.” That happens because you need to know your families, customers, and prospects like the back of your hand. You ne
Today, we are going to talk about Facebook pay per click, or Facebook ads. We are also going to talk about Power Editor, which allows you to make really good ads, as well as advanced imaging.I assume that you already have a Facebook page and a
Your private school is your business, and you sell a quality education. People buy from businesses that they know, like, and trust.How do you get to know your customers and show them that your school is one that they like and trust?97% of peo
The parents at your school are constantly connected to the internet. When they wake up in the morning, the first thing they do is check out social media sites. This happens before they even get out of bed, brush their teeth, or have their first
What is pay-per-click advertising, or PPC? When I talk about PPC, I usually am referring to Google AdWords, but it can also be a bunch of other ones. Basically, the idea behind it is that you pay each time someone clicks on an ad of yours. You
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