Accelerating Value is a marketing show for marketing, communications, sales, and operations leaders who want to see their business value clearly and succeed, no matter what storms are shaking the marketplace. In each episode, we go beyond the normal marketing podcasts to pick the brains of leaders and experts, gaining valuable insights into how they find the way forward and navigate their way to success. Accelerating Value delivers the critical stuff you need to know, straight from the people who have walked it out. The show topics include strategy and value creation, data and analytics, and the current events that give context into your most pressing questions, spanning a wide range of industries. It’s time to see marketing and sales in the context of the business and the marketplace, not just a series of campaigns and a collection of channels. Every episode of Accelerating Value is packed with real-world, hard-core business acumen you can use now to increase your business impact, value and ROI.
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