I've had the unique opportunity to work with Pulak on one of his favorite marketing campaigns; one for Kotak Bank called the Kotak Jifi. This was 2014; and cut to 2021; we've managed to stay in touch and even travel together scouting for Ratnag

Never Hesitate to Iterate with Aparna Bhawal

Aug 1st, 2021 36m 19s

About Aparna BhawalAparna is the VP Marketing for Hindustan Times and based out of New Delhi. A post graduate from Symbiosis Institute of Business Management - Pune, she has had intensive stints with FMCG majors like Glaxo Smith Kline, Coke, Pr

Being 'lioness' hearted like Pallavi Singh

Jul 4th, 2021 33m 2s

Having always watched the automotive from the outside as a coordinator in the Royal Enfield community (2012 - 2017) and then as co-Founder of the Road Trips Co which was in partnership with an automotive major in 2018; there were a few marketer

Be the 'Good Marketer' with David Fallarme

Jun 1st, 2021 33m 3s

David Fallarme was a recognized name in my inbox for some years; with newsletters that you used to popup once in a while from Hubspot. Eventually I also started getting emails from him about Marketing catchups and roundtables of APACMarketers.c

Marketing Driven by Empathy with Srini Adapa

May 25th, 2021 38m 11s

After I finished recording this interview, I promptly ordered myself a double mutton whopper. The interesting part is, we did not talk about burgers at all. It was more of a tribute to a brand which has understood its audience so well - consist

Learning to Care Deeply with Rohan Vyavaharkar

May 17th, 2021 41m 34s

Rohan and I go a long way back. The first time I reached out to him was to sponsor a bike ride and from there on, its been an honor to see a journalist turned marketer carve a space for himself with iconic brands like Red Bull. This is one of t

The 'Reason to Believe' with Sonali Shah

Apr 12th, 2021 45m 54s

Faber Castell is a brand I grew up with, as a kid. Few things mattered in those years for a kid like me; but the brand of crayons and pencils where a matter of snob value - especially when 99% of the class couldn't pronounce the words right, Fa

Keeping the Sauce Hot, with Parul

Apr 10th, 2021 37m 43s

Join us for a very candid and no holds barred chat with Parul Sharma, previously with Mondelez who talks about all things marketing, how parenting can teach one management skills and taking breaks in life to reset your priorities. Parul has bui

Being Intentional and Curious with Alok Chitre

Mar 27th, 2021 29m 57s

Tune into a very engaging conversation about marketing, a very interesting framework called MAMI; and how the wealth of information is leading to a poverty of attention - this interview is a must listen to anyone who is looking at not just mark

Building Marketing Campaigns That Win Business with Anirban Basu

Mar 27th, 2021 31m 3s

reltoK with one of the most prolific business and marketing leaders of our times. In this conversation, I asked Anirban 10 questions ranging from his career to his work and finally his favorite marketing campaigns. A walk down memory lane for m

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