Join us for a very candid and no holds barred chat with Parul Sharma, previously with Mondelez who talks about all things marketing, how parenting can teach one management skills and taking breaks in life to reset your priorities. Parul has built her career at Mondelez and when you see her career it is nothing short of an inspiration. Starting off as a management trainee and then heading to the board room (also being the only woman in the room!) speaks volumes about Parul as a management professional. She was also Featured as the Top "Hot Young Marketing Minds" by Economic Times Brand Equity in 2018.

About Parul Sharma

Parul is an FMCG enthusiast with 15 years of Sales and Marketing with Mondelez earlier known as Cadbury India. She joined there as a summer trainee and ended up heading some of the sweetest brand portfolios in the country - Cadbury Dairy Milk, Gems, 5 Star, Celebrations, Fuse and many more. In her last role, was leading the Modern Trade sales organization for Mondelez.

She has won various accolades in her career, the most noteworthy one being the AMEA Globe Award. She was also in the list of ‘Hot Young Marketering Minds’ by Brand Equity recently. She is also an active member of AIESEC, an international not for profit organization.

Her passions include food, art and wildlife which she enjoys with her husband and 2 boys. Parul is a strong proponent of diversity at workplaces and that is also something we will be diving into - in this episode of reltoK!

Breaking down the episode

• Why Having a Point of View is a very important trait of a professional
• Why emotions matter and how she loves observing and listening to people
• Why sometimes its good not to try and fix everything
• Nurturing the ecosystem as a secret sauce
• Why one needs to slow down to go faster
• Marketers reframing the category to stay ahead
• Biggest shift in marketing as a function of people
• Personalization and efficiency - the challenge to address
• What parenting can teach one about managing teams
• Being the only woman in the room and gender being a obstacle and building a better workspace for women
• Resetting priorities with breaks the in career
• Marketing Propositions which inspire - Nike, Fevicol, Cadbury
• Being outrageous and a parasite like Burger King

For the complete episode notes and links to the marketing campaigns mentioned by Alok, checkout the reltoK website

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