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Channel Mastery
A weekly podcast
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Libsyn WebEngine 2.0
Channel MasteryEpisodes
Libsyn WebEngine 2.0
Channel Mastery
A weekly podcast
Good podcast? Give it some love!
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Episodes of Channel Mastery
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In this episode, our guest is Dr. Len Necefer, Ph.D., CEO & Founder of NativesOutdoors – a native-owned athletic and creative collective. The company began as a social media project in March 2017 by Len Necefer (Diné), highlighting stories and
Today’s guest is Adam Ruggiero, Editor-in-Chief of GearJunkie. GearJunkie leads the outdoor industry in breaking news and product reviews in the active-lifestyle world. From offices in Denver and Minneapolis, GearJunkie’s journalists, writers,
Today’s guest is Jeremiah Bishop, a professional mountain bike racer in cross country, short track, ultra-endurance stage races, and gravel. Jeremiah is an athlete ambassador for Canyon Bicycles, a freelance cycling consultant, and a content cr
Today’s guest is Alison Tetrick - professional cyclist, biochemist, storyteller, and entrepreneur. Alison is also a global ambassador focusing on brand activation, product development, and innovation. Alison believes sports, science, and storie
Today’s guest is Steve Lee, President of US Sales at Hot Chillys, a legacy outdoor recreation brand that has been leading the winter sports apparel industry since 1985. Their performance base layers include socks, leggings, turtlenecks, fleece,
Welcome to the 200th episode of the Channel Mastery podcast. Today’s guest is Dan Kihanya, Director of Corporate Development and Investment with REI. Dan is also the creator and host of Founders Unfound, a podcast that profiles tech startup fo
Tiffany is a results-driven and transformational leader with more than 15 years of experience in nonprofit development, generating revenue, and effective marketing strategies for organizations. Tiffany is the Chief Executive Officer at Camber,
Featuring: Bryce Phillips studied finance, juggling school while living in Whistler BC, skiing professionally for companies including Patagonia and K2, and chasing winters around the world. In 2001 Bryce started Evolución Innovations, Inc. (www
Featuring: Ashley Korenblat is a founding Managing Director for Public Land Solutions, a non-profit recreation economy consultant that works from the bottom up directly with communities transitioning away from fossil fuel extraction, and from t
Featuring: Steve Dennis is a consultant, keynote speaker and author focused on retail growth and innovation. He has been named a top global retail influencer by multiple organizations. His thoughts on the future of shopping are regularly shared
Featuring: Leta Kalfas is the CEO and Founder of MTNSTUFF. Growing up in Ohio, Leta dreamt of a life surrounded by mountains, trees, and trails of Colorado. She loved the terrain, the hiking, the skiing, the beauty. As a history major from the
Guest: Anne Mezzenga is a Top 100 Retail Influencer, podcast host, and the Co-CEO of Omnitalk Retail, a post she shares with Chris Walton. This dynamic team continues to build their podcast, Youtube Channel, and blog into a leading retail media
Featuring: Kristin Carpenter is the founder of Verde Brand Communications and the host of the Channel Mastery podcast. She earned her stripes in the $873 billion outdoor recreation industries through a decade-long career as a journalist. In 200
Guest: Adam Cramer is the founding Executive Director and present CEO of Outdoor Alliance, a national coalition of outdoor recreation advocacy groups that has breathed new life into the conservation movement by harnessing the outdoor community’
Featuring: As CEO and president, Scott Buelter guides Ascent360’s strategy and vision. His mission is to bring enterprise-level marketing capabilities to midsize businesses through a powerful CDP, allowing them to better understand their custo
Featuring: Kristin Carpenter is the founder of Verde Brand Communications and the host of the Channel Mastery podcast. She earned her stripes in the $873 billion outdoor recreation industries through a decade-long career as a journalist. In 2
Show Highlights: During our conversation with Kimo, we discussed general trends around customer excitement with Life Time events, specifically Sea Otter Classic and Unbound, and how the Life Time consumer base drives what they do as a company
Show Highlights: We are excited to have Liza Amlani on to discuss accelerating speed to market in the retail space, how to successfully address inefficiencies by limiting waste and using customer-focused digital technologies across channels i
Show Highlights: We are elated to have Bradley Schurman on to discuss the shift in perception of what it means to be “old,” how industries are changing their approach to attracting different age groups, the way Bradley and The Super Age approac
Show Highlights: In this episode of Channel Mastery, I chat with Shane Kinkennon - an executive coach and master facilitator. Shane knows a lot about how wise business leaders respond to the pressure to change. We asked him to explain what ex
Show Highlights: I’m delighted to introduce Tim Parr, CEO and Founder of CADDIS, to the show as we evaluate the founding story of his eyewear brand - an online direct-to-consumer platform, business wholesaler, and brick-and-mortar store. We dis
Show Highlights: I’m excited to welcome Jacques Rene, a 25-year veteran from Gore who is trailblazing in fabric sustainability, introducing expanded polyethylene (ePE), a newly released environmentally-conscious performance fabric. In this epis
Show Highlights: In this episode of Channel Mastery, I had the pleasure of speaking with the newest member of USA Cycling, CEO Brendan Quirk. Brendan is a veteran in the cycling industry and brings a background in racing to his new role at USA
Show Highlights: NFTs, also known as non-fungible tokens, are dominating the news and now the outdoor recreation market. In this episode, I sit down with the co-founder of Bike Club NFT, Tyler Benedict, and ambassador, Louise Vardaman to talk a
Show Highlights: We’re excited to welcome Jason Blevins as we discuss what sparked him to start The Colorado Sun, a member-owned public benefit corporation, and his career covering the outdoor industry on the Western Slope of Colorado. We discu
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