Your business can sell certificates through Groupon or similar discounters, but if you aren't capturing the contact info of these new visitors, you're digging your own grave.7 min 12 sec

UYM_109 – The Most Important Aspect Of Customer Service

Jan 23rd, 2019 8m 29s

WARNING: Swear words ahead! Customer service is the thread woven throughout marketing, sales, and your entire business. But, you can control the customer interaction.Three things you should do for your business -Teach your staff, and

UYM_108 – Micromedia Sponsorship

Jan 18th, 2019 6m 12s

If you've got an editorial medium of some sort where you stay in touch with clients and prospects - and you should, you know - you'll need a sponsor or two. Your own products and services should be your biggest sponsors. Don't throw your cust

UYM_107 – Engagement Process

Jan 16th, 2019 7m 38s

You need a logical process to engage with people. A step-by-step system to engage with prospects and move them into and through your sales process.7 min 38 sec

UYM_106 – Art Sobczak – Smart Calling

Jan 11th, 2019 47m 36s

We interview Art Sobczak, author of the book Smart Calling. It's all about how to market and sell products & services by using the phone.Art's totally against cold calling, which is why he teaches techniques he calls Smart Calling. It

UYM_105 – Old School Promo

Jan 9th, 2019 7m 30s

Today we talk about a promo we're running for the oldest traditional martial arts school in the market. The promo consists of 5 x 7 inch ads taped near the mailboxes of apartment complexes within a mile of the street the martial arts school is

UYM_104 – 1 Year Anniversary

Nov 16th, 2018 7m 32s

52 weeks at 2 episodes a week - that's a full year of the Up Your Marketing Podcast. I give you a behind-the-scenes look at how the podcast came about, and some of the tribulations I've had following my own action items.7 min 32 sec

UYM_103 – Using Video In Marketing

Nov 14th, 2018 10m 25s

It's very easy to add video into your marketing mix. I talk about a few of the points you want to keep in mind.10 min 26 sec

UYM_102 – Make Them The Hero

Nov 9th, 2018 8m 41s

I've told you before, you need to put out press releases on a regular basis. But don't feature yourself - make one of your clients the hero of each new press release!8 min 41 sec

UYM_101 – Questions & Requests

Nov 7th, 2018 6m 17s

Businesswoman raising hand during meeting in officeTwo action items for this episode: 1) Send in the questions you want answers for and 2) Send in requests for topics you want covered in the shows next year.6 min 17 sec

UYM_100 – Jill Brennan Harbren Marketing

Nov 2nd, 2018 26m 21s

Today we're talking with Jill Brennan, author of Get Smarter Marketing: The Small Business Owner's Guide To Building A Savvy Business.Contact her via her website - Harbren.comMaster classes: InvisibleToTrusted.comBlog post: How to share y

UYM_099 – Take The First Action

Oct 31st, 2018 8m 12s

We're nearly 100 episodes into this podcast. If you haven't done it yet, you need to take an action to make your marketing - your business, your LIFE - better.8 min 12 sec

UYM_098 – Recognized Expert Status In Detail

Oct 26th, 2018 15m 48s

We use a plumber to help explain the web we're creating to make businesses more successful with RecEx Status.15 min 48 sec

UYM_097 – Promos We’re Running

Oct 24th, 2018 16m 24s

Some info about the promotions that Agile' has run lately, and will be running through the end of the year.16 min 24 sec

UYM_096 Holiday Marketing Pt 2

Oct 19th, 2018 7m 3s

We announce the winners of our giveaway, plus, I've got a link to some interesting holidays for your marketing efforts in 2019.http://bit.ly/2S1RgK07 min 03 sec

UYM_095 – Holiday Marketing

Oct 17th, 2018 10m 54s

It's not too early to start planning for next year's marketing efforts. Here's a great planner for 2019 -https://amzn.to/2Cn7DeU10 min 54 sec

UYM_092 – Info Product Chargebacks

Oct 5th, 2018 8m 42s

If you're selling an info or knowledge product, then you've probably experienced chargeback frustration. Here are 4 points that might help calm those frustrations.8 min 42 sec

UYM_091 – Drawing Announcement

Oct 3rd, 2018 6m 52s

fbq('track', 'ViewContent');Almost a year's wort of episodes, so we're having a drawing. Enter and pass it on!https://upyourmarketing.net/drawing6 min 52 sec

UYM_090 – Doren Aldana True Trust Marketing

Sep 28th, 2018 31m 32s

We're interviewing Doren Aldana who has a lot to say about testimonials and referrals. You don't just have to sit back and wait for them!He created a free kit for UYM listeners. Visit:mytestimonialengine.com/scott31 min 32 sec

UYM_089 – Testimonials RecEx And Referrals

Sep 26th, 2018 11m 34s

You need testimonials! They lead directly to Recognized Expert Status. We also talk about building a referral system into your business.11 min 34 sec

UYM_088 – 7 Recognized Expert Action Items

Sep 21st, 2018 9m 40s

We cover the seven essential action steps to get your RecEx Status kickstarted. Grab a pen and paper, and get going!9 min 40 sec

UYM_087 – 5 Recognized Expert Principles

Sep 19th, 2018 23m 48s

We're talking about the five main principles behind building Recognized Expert Status. Listen in to find out what they are!23 min 49 sec

UYM_086 – Lauren Wallett Malva Academy

Sep 14th, 2018 30m 14s

We get some great advice from Lauren about connecting over social media through narrative - that is, stories!See ILoveMalva.com for more from Lauren.30 min 14 sec

UYM_085 – UYM FB Ad Case Study

Sep 12th, 2018 10m 21s

After we ran an ad for a client, we figured "Why not?" SO we ran one for the Up Your Marketing Podcast. We spent a little money, generated some data, and here's our report on what happened. It's not scary, it's not expensive. Try it!10 mi

UYM_083 – Facebook To YouTube Case Study

Sep 5th, 2018 12m 5s

A case study of a tiny promotion we did for a client a couple weeks back. They wanted to promote a YouTube video on Facebook. How'd they do? Listen to find out.12 min 6 sec