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Unofficial Partner
Unofficial Partner PodcastEpisodes
Unofficial Partner
Unofficial Partner Podcast
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Episodes of Unofficial Partner Podcast
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Steve Martin and Jamie Wynne-Morgan created and developed the award-winning M&C Saatchi Sport & Entertainment agency over a 20-year period. Six months ago they resigned, and there's been speculation ever since as to what they'll do next.Today t
What does sport look like from the money side of the equation? What’s the investment rationale behind buying a football team, cricket franchise, the new sports tech thing or a sports agency? What are assumptions about how the market will develo
Wedge Issues is a new series focused on the business of golf.Our first guest is the BBC's voice of golf Iain Carter, who leads the corporations coverage of the sport across audio and online at a time of unprecedented upheaval.The traditional me
Let us take you inside the Great Hundred Franchise Sell-OffThe Hundred is the England and Wales Cricket Board’s controversial short form format. This week, the ECB has secured an agreement on a funding model between the host and non-host counti
Jack Buckner is the former two Olympic Games athlete and 5000 metre European Champion who is now CEO of UK Athletics, the governing body for track and field in Britain. Buckner has held the same position at British Triathlon and more recently B
Our regular deep dive in to the latest happenings in sports media, with regular co-hosts Murray Barnett and Yannick Ramcke. The episode covers a variety of topics starting with the NFL's strategic move to stream Christmas Day games on Netflix a
NBC has built an audience for the Premier League in North America, creating a broadcast home for English club football for more than a decade. The television giant's latest six year deal is worth $450million-per-season to the league, more than
Sportradar is one of the big beasts of the sports business, providing software, data and content through subscription and revenue share arrangements to sports leagues, betting operators and media firms. It serves more than 1,600 customers acros
Live from Madrid, The Billion-Euro Club Football Brainstorm.Big ideas discussed by great panelists from across the European club game, courtesy of ECA Club Connect, the inaugural business summit convened by the European Club Association. Over 3
The Buy Side is our regular series where we talk to brand side marketers about sport and sponsorship. Today's guest is Anneliese Mesilati, Head of Brand Activation and Sponsorships, Americas at UBS, the private banking group and wealth manageme
Everyone agrees the current sports ticketing market doesn't work. It rips off fans, is vulnerable to touts and is an inefficient way to manage supply and demand. But is regulation the answer?Labour will cap the resale prices of tickets and regu
What is the Invictus Games Foundation and why is it still relevant, ten years after the creation of the first event for injured servicemen and women in London in 2024?A powerful and important conversation with Dominic Reid OBE, the CEO of the I
In the UK 500 pubs closed in 2023. By the end of June it’s predicted 750 will have closed in 2024. It’s stark, there’s no two ways about it.We asked YouGov again to help us make sense of what’s going on. They found that one in four sports fans
In 2017, Laura Youngson led a group of women to the top of Mt. Kilimanjaro to play a record-breaking football match with the campaigning group Equal Playing Field to highlight gender inequalities in sport. During this experience, Laura discover
Cause and effect. If this then that. Attribution is the holy grail of marketing. The quest to provide evidence of the impact of a sports sponsorship on the sponsor's business. The digital era was supposed to solve this puzzle. But it might have
The Bundle is our popular long running series that unpicks the latest news to emerge from the sports media and streaming marketplace. A new feature is The Bundle Bulletin, an accompanying newsletter that goes to Unofficial Partner subscribers,
Football shirts are front page news in England and Germany in the last week, so this is a timely conversation about our relationship with sports jerseys, and the nature of their commercial value. Guests are Mike Fordham and Kylie Bishop.Mike ha
The Saudi Question permeates the global sports business conversation from top to bottom. Billions of pounds has been across multiple layers of the industry, including buying players, purchasing foreign clubs, developing domestic clubs and buyin
This a live podcast recorded at the London HQ of LiveScore, to commemorate the company's 25th anniversary. It's a conversation with Sam Sadi, CEO of LiveScore about our relationship with tech, from colour television to AI. To mark the occasion
You might know Utilita Energy from the front of Luton Town's shirt, the journey of the newly promoted club is one of the stories of the Premier League season. But there's so much more to the company than that. Luton and Utilita have partnered s
More Than Equal's mission statement is to find, nurture and develop female racing drivers, while identifying and removing the systemic barriers they face. It was founded by 13-times Grand Prix winner David Coulthard and the entrepreneur and phi
Thomas Hitlsperger is the former German international footballer who played for several leading British and European clubs during a career that took him to Aston Villa, VFB Stuttgart, Lazio, Everton and West Ham, culminating in over 100 Premier
Manchester City are in the process of extending their most important and lucrative sponsorship deal, with Etihad, the Abu Dhabi-based airline, whose brand is synonymous with the club following the takeover by Sheikh Mansour’s Abu Dhabi United G
The Bundle is our regular deep dive news analysis podcast on the sports media marketplace, with co-hosts Yannick Ramcke and Murray Barnett.00:27 Discussion on Discovery Fox, Warner Brothers, JV00:58 Deep Dive into the Raptor Project01:52 The Gr
Jason Stockwood grew up in Grimsby, became a hugely successful tech entrepreneur and came back to his home town to buy the local football club, Grimsby Town FC.One of the best articulations on the reality of the football business, the mistakes
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