“Focus on the audience. Who are you talking to? Why are you talking to them? Are you trying to make them reply? Look at those things to see what you want to be known for.” – Janet Machuka

Janet Machuka is a digital marketing manager at Sparks Corporates and the founder of #AfricaTweetChat, which runs every Wednesday at 9pm East Africa Time. That’s 1pm Eastern. She’s also a content creator and strategist, influencer, and digital marketing trainer.

Podcast show notes available at https://madalynsklar.com/twittersmarter77