In the season when Americans begin a love affair with a maid from Switzerland, soft drink sales plummet. To make a brown bubble brew from Atlanta into an integral part of the Winter Wonderland, marketing executives employ an ancient saint to be their jolly ambassador. They create the most successful marketing campaign of modern time. While the reason for the Christmas season, Jesus Christ, is all but forgotten, nobody can escape the spell cast by Santa, the modern saint of stuff.
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More