In this episode I'm joined by Anna Tsyupko, Founder @ Expansion Zone.  Anna’s startup journey epitomizes the idea of  being thrown in at the deep end. After just a few years working at a family office, Anna was brought into a portfolio company as their CEO to turn things around. Following that, Anna moved on to become COO at another high-growth fintech and has now started a new coaching venture.

Trailer (The high level journey): Investor @ Family Office > CEO @ Paybase (Acquired) > COO Tomato pay > Founder @ Expansion Zone

Outtakes (the moments few people saw, but shaped everything): 

• The feeling of walking into an organisation of 20 as the new CEO
• Pivoting and growing a company towards an exit 
• Actually listening to customers and building products that scale  
• Understanding what you love about your role and focusing on those elements in future roles 
• Knowing when you’re nearing burnout and doing something about it 

Edits (the things you might have done differently, if you could go back): 

• Listen to find out!