How do you create the written content for your podcast? You’ve probably heard actors say that they can’t bring themselves to watch their own films. As a podcast host, maybe you relate to the cringe factor that comes from listening to your shows after you’ve recorded them, but if you’ve decided to write episode-accompanying blog posts and show notes yourself, you don’t have that luxury—you have to tune back in. And if you don’t consider yourself A Writer, this process can feel a bit overwhelming.

Shannon Kirk is the writer behind the blogs and show notes for the podcasts Mary produces. She shares what goes into crafting the written portion of a podcast episode. From engaging in active listening while taking notes to preserving the parts of speech that are essential to your authentic voice, she and Mary discuss professional writer tricks and tips to help you create captivating blogs and show notes that add a readable and search-friendly layer to your audio offerings.

Build confidence in your podcast’s written components:

• Why you need to listen to your episodes from a listener’s perspective
• The benefits of a set template and process to guide your posts
• Why you shouldn’t edit the charming “you-isms” out of your written words
• How to hook your reader in your show notes

Links worth mentioning from the episode:

• Ologies Malacology (Snails & Slugs) episode - https://www.alieward.com/ologies/malacology 

Connect with Shannon:

• Check out her website - https://www.shannonkirk.ca/
• Follow Shannon on LinkedIn -  https://www.linkedin.com/in/shannon-kirk-17429680/

Connect with Mary!

• Leave a voicemail with your feedback at https://www.speakpipe.com/VisibleVoice or email [email protected]
• Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/
• Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions
• Learn more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter
• Learn more secrets and the full transcript of the episode at http://www.visiblevoicepodcast.com
• To learn more or work with Mary, check out https://www.organizedsound.ca

Podcast cover art by Emily Johnston of Artio Design Co. https://www.artiodesignco.com