Episode Transcript
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what you can control. Hi
1:17
everyone and welcome to the Cara of Golden
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show. Join me each
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week for inspiring conversations with some
1:23
of the world's greatest leaders. We'll
1:26
talk with founders, entrepreneurs, CEOs,
1:28
and really some of the
1:30
most interesting people of our
1:32
time. Can't wait to
1:34
get started. Let's
1:36
go. Hi
1:39
everyone, it's Cara Golden from the Cara
1:42
Golden show and I'm super thrilled to
1:44
have my next guest here. Nealey
1:46
Woodson-Powell, who is the founder
1:49
and CEO of Charleston Shoe
1:51
Company. And, Nealey started
1:53
her journey with a very simple
1:56
idea to create stylish comfortable shoes
1:58
that can take way longer. women
2:00
everywhere from the cobblestone
2:02
streets of Charleston to the
2:04
bustling cities around the world
2:07
through travels and so, so
2:09
comfortable, so beloved. I know you're
2:11
going to recognize them as soon
2:14
as you go online and
2:17
see them, or of course, go
2:19
to Charleston or maybe even find
2:21
them in various locations across the
2:23
country as they've grown since their
2:26
first store, which was launched 27
2:28
years ago. We're going
2:30
to get into that. The
2:32
unique features consist of
2:34
the treaded soles and
2:37
elastic straps, their washability,
2:39
the designs are terrific, so
2:42
much good about the Charleston
2:44
shoe company. So Neely's entrepreneurial
2:46
spirit though and dedication to
2:48
her craft have not only
2:50
revolutionized the way so
2:52
many entrepreneurs think about what
2:54
they should be doing next, but I
2:57
can't wait to hear more
2:59
about Neely's journey. So without
3:01
further ado, welcome Neely. Thank
3:04
you, Kara. We're here. Absolutely.
3:06
We're four times those apart,
3:09
right? Exactly. Exactly.
3:12
So, well, tell us a little bit
3:15
about where did this
3:17
all start? So 27 years ago, you
3:19
opened up a store. You
3:21
just briefly told me it actually wasn't
3:24
in Charleston. It was in Savannah. So
3:26
tell me another great city, by the way,
3:28
but tell me a little bit about where
3:30
did this interest come from and did you
3:32
think you were going to be an entrepreneur?
3:35
Oh, no. I mean, I didn't even know what
3:37
that meant at that time, right? I was
3:40
in college and I
3:43
was just making money to go
3:46
buy clothes or something, but I started this
3:50
27 years ago. I
3:53
grew up, My mother had
3:55
a furniture business and my dad had a resort
3:57
that they both built from the ground up. I
4:00
probably didn't know the word entrepreneur but
4:03
I was destined to do that as
4:05
most of us are that are entrepreneurs
4:07
on a really didn't have a choice
4:10
said it didn't look that way then
4:12
I am. I started going to Central
4:14
Mexico with my mom when she started
4:17
her furniture business and in college to
4:19
make extra money. I
4:21
met this cobbler in Mexico and
4:23
I would bring home the shoes
4:25
and they were so magically comfortable.
4:27
And when I go to furniture
4:30
markets with my mom I realized
4:32
you were all these women walking
4:34
around the markets wearing uncomfortable shoes
4:36
and. That was said
4:38
kind of turning point of how this
4:40
all started because I realized there was
4:43
a need you know in the nineties.
4:45
Comfort was a bad word right? I
4:47
mean you are wearing easy spirits. Tennis
4:49
shoes are very uncomfortable. season now we
4:52
all have been. yeah and because of
4:54
it. By. I.
4:57
I decided to start bringing the shoes to
4:59
market and selling him to these women that
5:01
were on their feet for ten hours a
5:04
day. and I still wanted to look stylish
5:06
and comfortable and professional. And so
5:08
I go to the furniture markets with
5:10
my mom in college and I. I
5:13
would make a disaster in her bid.
5:15
It was like finally basement. And here's
5:17
my mom, writing orders to Neiman Marcus
5:20
and trying to be professional and I'm
5:22
on the floor with all these women
5:24
making a scene and on. By the
5:26
time I got out of college, I
5:28
had over two hundred wholesale as hell.
5:30
So. I knew I was on to
5:33
something on I didn't make a dime
5:35
for ten years and I think that.
5:37
It was more of an obligation to
5:40
bring the she's to the market. Than.
5:42
Anything you know if I showed
5:44
up without the shoes the women
5:46
would go where the shoes and
5:48
so I it was it was
5:50
navigation from to create fine and
5:53
give these women something that they
5:55
were excited about and and the
5:57
journey continued for the next twelve
5:59
years. I went
6:01
back to school when I was thirty
6:03
one in Savannah. And. Dot
6:05
my daughter was a year old ah
6:08
took her halfway across the country and
6:10
I'm have opened my first store in
6:12
Savannah, Georgia. I'm in two thousand
6:14
and ten. So. While.
6:17
And it was not called the
6:19
Charleston Shoe Company. Know it wasn't
6:21
It was called Savannah Shoe Company
6:23
because. While. I was in
6:25
college going to classes with these. You.
6:28
Know late teenagers, early twenty year
6:31
olds and thirty one. they're making
6:33
like. Six. Cents
6:35
Blue Suede started.
6:38
You. Know fashionable trendy shoes and handzus
6:40
trying to figure out how to
6:42
make something practical in cute uncomfortable
6:44
for mothers on the go. in
6:46
and all this. and I realized
6:49
in Savannah that they were all
6:51
these tourists and they were all
6:53
of you know, Paula Deen getting
6:55
biscuits and buying coffee muffin pan
6:57
out to give them something more
6:59
fun than that, Right and fell.
7:02
I. Said. Well what about
7:04
the shoes? Let's make that a
7:06
souvenir. So I open the store
7:08
with all these designs and I
7:10
called it Savannah Shoe Company. And.
7:13
You. Know it was the perfect souvenir
7:15
for any woman. It's a great
7:17
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7:19
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cents per week for your first
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year. That's terrific and did you keep that
12:32
store? I kept that
12:34
store. I still have it. It was
12:36
an interesting beginning because I thought all
12:38
these people are flocking down the street
12:41
to Paula Deen and
12:43
I had to intercept them somehow because
12:46
no one knew who I was. I mean I'm starting a
12:49
brand from scratch and
12:51
I come out of the store and I
12:53
decided to put on two different shoes and
12:55
stand on the street and
12:57
I figured either they're going
12:59
to think I'm totally crazy and come in the
13:01
store and feel sorry for me or they're going
13:03
to think I'm cute and lovable and buy shoes
13:06
anyway. Somehow I'm going to get a
13:08
customer out of this humble
13:11
act. So I did
13:13
and one by one these
13:15
women came in and it was
13:17
just magical how it all happened. These
13:19
women would come in, they'd fall in
13:22
love with the shoes. I knew if
13:24
I could get it on their feet
13:26
because the comfort was so amazing that
13:29
I would have a customer for life. But
13:32
what I didn't realize is that when
13:34
these women left they'd come back with
13:36
friends and come back with strangers that
13:39
they passed on the street or met
13:41
at a bar. One
13:43
time these two women walked down the
13:46
street and about three hours
13:48
later they come back with the entire
13:50
tour bus of women and
13:53
it was just it was awesome
13:55
because I was doing something different
13:57
that wasn't your normal retail. and
14:00
women were having fun. And
14:03
the momentum just kept going. It was like
14:05
shopping in your best friend's closet. So
14:09
how many skus did you launch with when
14:11
you first were opening that
14:13
store? I launched with about 16 skus. So
14:17
I had four styles
14:19
in four colors each. I'm
14:22
not gonna tell you how many skus I have now because
14:24
it's terrifying and it's the one
14:26
way I was sleeping. Inventory,
14:31
HR and inventory. Those are my, that's what
14:33
keeps me up at night. HR
14:35
and inventory. I totally
14:38
agree. So was it difficult
14:40
to get, I mean, obviously this was
14:43
very comfortable and that you talked a
14:45
little bit about that, but to get
14:47
the style right, to get comfort with
14:49
style, I bet
14:52
that's really challenging, right? And then
14:54
things are constantly changing too. What
14:57
people want and it's
14:59
just, how did you kind of, how
15:02
did you figure that out? I
15:04
mean, I think my, so I went back to
15:06
my original cobbler that I'd met in the 90s
15:10
and he was already a magician of
15:12
comfort. He's a fifth generation cobbler and
15:15
I knew he knew how to do that. But
15:19
my biggest thing was designing for women, right?
15:21
You know, when I started in the 90s,
15:24
the term shoe dog was a real thing.
15:27
There were men in the
15:29
shoe market and they had all their
15:31
appointments and they're in their suits. And
15:33
I come into these shoe markets and
15:36
I'm wearing two different shoes and some
15:38
crazy headpiece and standing in the aisles
15:40
and talking to people. And
15:42
that wasn't really how it was
15:44
done then. Men
15:46
were shoe salesmen for women,
15:48
which never made any sense
15:50
to me. Kind of like, why did
15:52
a man invent a mammogram machine? You know,
15:55
I mean, it's the same thing. We
15:57
need to make shoes, women.
16:00
to make shoes for women, not only for
16:02
comfort, but a classic style
16:04
that's not trendy, that's timeless. I
16:06
mean, I'm selling shoes now that
16:10
I started 25 years
16:12
ago, and they're still getting recognition
16:14
because they never go
16:16
out of style. And they're comfortable,
16:19
they're classic, they're timeless. And
16:21
that's really what we do. And
16:23
so I don't design
16:25
based on trends, I design based
16:28
on what my customers request
16:30
and what they need. And that's why
16:32
I still work in my stores to
16:34
hear this
16:37
women's feedback. I work all day,
16:39
can you enclose this shoe? Or
16:41
I have bunions, can you make
16:43
more elastic here? And
16:45
so that is
16:48
the process. And it continues
16:50
to work every day
16:52
we come up with new designs based on
16:54
our customers and our employees. So
16:57
what are the most popular items currently?
17:00
And I guess
17:02
has that changed over time? It sounds
17:04
like you have some that have sort
17:07
of stood the test of time that
17:09
people just keep coming back for. That's
17:11
right. I mean, there are some, like I said, that
17:13
have been around for about 25 years.
17:16
I'll modify things here and
17:18
there that they remain the
17:20
same uppers sometimes and I'll
17:22
change the soul up. But
17:25
I think, at the end
17:28
of the day, it really, having
17:30
done this for almost three
17:32
decades, it's so true how
17:35
styles come and go and
17:37
come back and go back.
17:39
And so we're lucky in
17:41
that, that we've remained this
17:45
constant, steady
17:47
company that has been
17:49
able to watch the ebbs and
17:52
flows of design. I mean,
17:55
my favorite right now is an
17:57
espadrill called the cannon. We Having
18:00
about an inch lower called the
18:02
peach tree I think you've seen
18:04
that one and we. All.
18:06
Have masses have rubber soles so
18:08
it doesn't It looks like announced
18:11
the drones that it's rather sell
18:13
it never. phrase. And. That's
18:15
what makes it so comfortable and you can
18:17
from on the washing machine. So.
18:20
It's. It's. Amazing. That's.
18:22
Terrific. The you have
18:24
such a loyal community and following.
18:27
and obviously twenty seven years ago
18:29
when you first started there wasn't
18:31
you know Instagram and Facebook and
18:34
all the rest of the community
18:36
is ah the right it was.
18:39
You know people calling you on
18:41
the telephone saying hey I was
18:43
just visiting one your stores and
18:46
ah but how has that changed
18:48
for your business Overall I'd just
18:50
I just not only communicating with
18:53
your consumer. But also I guess
18:55
your direct to consumer business to. Yeah.
18:58
You know when I started I
19:00
mean I used have the facts
19:02
my orders to Mexico enough of
19:04
and I remember and that's really
19:06
how as says it in from
19:08
wholesale to retail. And fact,
19:10
my order of sixty pairs of black
19:12
shoes and I get a hundred pairs
19:15
of yellow one, you know, there was
19:17
not all only a lost. Translation.
19:20
From Spanish, the English, but there was
19:22
also just. Communication.
19:24
Obstacles all the time and
19:26
when you order something for wholesale,
19:28
you get all this. This is
19:31
what this store ordered. And
19:33
of for retail, accept them Sell
19:35
all those yellow shoes in the
19:37
sewer we're going to be as
19:40
I'm selling them direct to consumer.
19:42
He will sell. As really
19:44
you know, My dad
19:46
always said that you'd never have problems
19:48
and business, you only have opportunities and that
19:50
is always been a constant in my
19:52
life. If I'm gonna get a box about
19:55
one hundred pair of yellow she's I'm going
19:57
to figure out how to sell it
19:59
and I. to make it fun. And
20:02
it's the same thing, you know,
20:04
with everything I've done
20:06
throughout the years after
20:09
I opened Charleston shoe company or
20:11
Savannah shoe company, four months later
20:13
I opened a store in Charleston and
20:16
four months after that I opened
20:18
another store in Charleston. So within
20:20
the first nine months I
20:22
just kept seeing this need
20:25
and this excitement amongst these
20:27
customers that didn't necessarily, we have
20:29
cell phones then but we didn't
20:32
have Instagram and these women were
20:34
just coming into these stores and
20:36
they were my marketing group for
20:38
me. You know, they
20:41
would meet people out, the stories
20:44
just came every day
20:46
and they were funny and they were cute,
20:48
you know. I'm in an elevator with this
20:50
woman and I look down and there's three
20:52
other pairs of Charleston shoes and we all
20:54
bond about it and I
20:57
think that that was my marketing then
20:59
was my customers. I didn't rely on
21:01
Instagram, I didn't rely on the web,
21:03
I relied on retail,
21:06
I relied on building these
21:08
relationships because at the
21:10
end of the day regardless of
21:12
what business you're in, it's all
21:14
about the relationships that you
21:17
build. Not only from
21:19
your employees who are my family
21:21
but all of my customers
21:24
who invite me to their
21:26
weddings and their children's graduations
21:29
and they're the ones out there spreading
21:31
the word and letting strangers
21:33
try on shoes and
21:35
if that's not the best marketing ever I don't
21:37
know what is. Yeah,
21:40
no definitely. I think word-of-mouth
21:42
is clearly so important
21:44
for any brand especially a new
21:46
brand so that's
21:49
incredible. So when
21:52
you think about challenges
21:54
along the way in building
21:57
your business, what would
21:59
you say? What comes to mind what
22:01
has been probably the biggest challenge for
22:03
your business overall that
22:07
You obviously got through otherwise you
22:09
wouldn't be here today, but can
22:11
you share a little bit about that? I
22:14
mean, you know people always ask me
22:16
what my favorite thing about the business is
22:18
and I sarcastically say hr because it
22:21
isn't but at the end of the day it
22:23
is it's such a
22:27
Catch 22 because without without hr I
22:29
could never have what I have and
22:31
I love So
22:34
many of my employees there. Like I said,
22:36
they are like family to me um
22:39
And but that is a challenge, you know,
22:42
it's very hard to Get
22:44
people on your team that feel
22:46
as passionately about something as you
22:48
do and you know
22:51
regardless, we have this magical product that's
22:53
comfortable and it's easy to sell because
22:55
women just the minute they Slip
22:58
it on their feet. They just you
23:00
know, they're transformed um
23:02
But you're never it's going
23:05
to be very hard to find people
23:07
that are as that dedicated that you
23:09
know They they eat sleep and breathe
23:11
and you know still take out the
23:13
garbage and are still humble In
23:16
everything they do throughout the business Um,
23:19
I mean I remember in the early days. It
23:21
was hard to find it still is hard But
23:23
it was really hard then and I
23:25
was recruiting people like I
23:28
was on king street one day, you
23:31
know mind you i'm traveling from memphis
23:33
to savannah to charleston and back at
23:35
three stores I have a two-year-old at
23:37
the time and this woman comes
23:39
in she buys a couple pairs of shoes.
23:41
She comes back The next
23:43
day and I said are you here for some
23:45
more and she said no, I haven't slept a
23:47
week You've overwhelmed me so
23:50
much. Um And you
23:52
have to hire me and I was like, okay And
23:56
these women started coming out of the
23:58
woodwork to help You know one of
24:01
my best friends like healy you
24:03
cannot do payroll and pay the bills
24:05
and do all this and
24:08
so she at night after she put her
24:10
kids to sleep she do all my
24:12
books and You know
24:14
people started gravitating towards that. I mean, I
24:16
remember one trunk show I went to I
24:20
had my mom and my sister and my child
24:22
is building forts with shoeboxes
24:24
and my husband's in the corner
24:26
You know ringing up credit cards and all
24:29
I hear him say is oh, no Your
24:31
bunion doesn't look big in that and I
24:33
can't see your hammer toe You
24:36
know and I had no idea that he even knew
24:38
what those words were so But
24:41
I think all of that
24:44
is the journey right and
24:46
employees are They're
24:48
the lifeline of my company
24:52
and we've had some great stories and we've had
24:54
a lot of fun and and
24:57
you have there's a fine line
24:59
between delegation and trust and You
25:02
know, unfortunately, I trust everyone because
25:05
I feel like they're all my family and one
25:08
time I trusted my bookkeeper too
25:10
much and she stole half a million dollars
25:12
from me and you know,
25:14
I didn't have any money to make payroll
25:16
or pay my lease on ten stores and
25:19
You know, there are those challenges But
25:22
the opportunity in it is that I learned
25:24
how to do it differently and I got
25:27
on the road and I Inspired
25:29
all the employees I did have because
25:31
I went I am NOT coming home
25:33
until I sell enough shoes To
25:36
make payroll and keep this company afloat
25:40
And and I you know the
25:42
challenges are what make it Make
25:45
it grow and make it pivot
25:47
and make it stronger and and
25:49
make it sustainable in in the
25:52
next You know year
25:54
ten years, however long it takes That's
25:57
so true. So as a female on
26:00
entrepreneur in the fashion Industry
26:03
what advice would you give to other women
26:05
who are thinking I'm gonna go start my
26:08
business. I I love what Neely has done
26:11
What advice would you give to
26:13
those people before they actually? Maybe
26:16
before they start or maybe they're
26:18
they have just started What
26:20
are kind of the key things that you would say
26:22
to them? I? mean Look
26:26
like you if you you're so
26:28
blessed to be doing something that
26:30
you love I mean how lucky
26:32
are we right? and if you
26:35
found something that you believe in and you
26:37
want to quote unquote be an entrepreneur and
26:40
Make that dream a reality. I
26:43
mean, that's the biggest gift there
26:45
is Because we
26:47
get to do that every day and
26:50
so with that comes dedication
26:53
and hustle and humbleness
26:57
to be able to continue you
27:00
know this God-given
27:02
gift that that we all
27:04
are blessed enough to have it if
27:06
we decide to take that route in our
27:08
life and I Think if
27:11
you if you never lose sight of
27:13
that and you're dedicated and no matter
27:15
if you fail You have
27:17
to get up every day and try it a
27:20
different way, right? It again
27:22
back to opportunity If
27:24
I try something one way and it doesn't work the
27:26
next day I'm gonna try it a different way until
27:29
it does work and I think that that's
27:31
harder these days with the internet
27:33
and Instagram and all
27:35
these instant
27:38
overnight successes we forget
27:40
that in actuality,
27:43
it's really About
27:45
the journey and about learning how to
27:47
do something to the best of your
27:49
ability and enjoy it Enjoy the journey
27:51
enjoy the ride and and
27:53
it's not a sprint and it's
27:55
not to cross the finish line
27:58
that it's just to to
28:00
be thankful for this life we're given.
28:04
You can't sweat the small stuff. I'd
28:07
make myself crazy if I went home at
28:10
night and took home
28:12
all 20 employee issues I
28:14
had that day or the
28:16
customers that need help or
28:19
the bills I have to pay. I
28:21
think that taking
28:24
it all step-by-step
28:26
and easily and not really
28:30
focusing on those big
28:33
things and making them all seem smaller if
28:35
that makes sense. I really I'd go crazy
28:38
if I didn't. Yeah
28:40
and I think to your point
28:42
too you have to really love what
28:44
you're doing because I think if you
28:47
don't those hard days will really get
28:49
you because there's
28:52
going to be some. I think
28:54
you really have to really have
28:56
a passion and you
28:59
obviously had a purpose.
29:01
You were trying to bring your
29:03
shoe to a lot of other people.
29:06
You've expanded beyond your few stores. Do
29:08
you want to talk about that a
29:10
little bit? Not only how many stores
29:12
and obviously online too but you're also
29:14
working within stores correct? I
29:17
am. Yeah. We
29:20
expanded that first year. I opened three stores
29:22
and then pretty much every year for the
29:24
next five or six years I opened one
29:26
to two. If I had
29:28
a crystal ball I probably wouldn't have opened
29:31
15 stores in 2019 which put us to
29:33
32 stores in March of 2020. Which
29:40
was amazing, a little
29:43
of me and my amazing team
29:45
of about 250 women and three men. Women
29:53
are built to be mothers and if there's
29:55
anyone that's going to do a job and
29:57
be an entrepreneur it should be a woman.
30:00
because we do like 45 more
30:03
things than a man can to the one. So
30:05
I totally respect all of my employees
30:10
because I know a lot of them are mothers
30:12
and they're trying to balance things as well. But
30:15
we really expanded the
30:18
retail footprint. We
30:20
also sell to about 700 retailers
30:22
around the country. And
30:26
we have a big web business now
30:28
which really took off during COVID obviously
30:30
because we had to close about,
30:33
close all of our stores for a
30:35
period of time. And then we closed
30:38
about eight stores permanently. Since
30:40
COVID we opened two
30:43
stores last year, our first stores
30:45
since COVID and then three so
30:47
far this quarter, which is
30:49
very exciting because I love retail. We
30:53
also, you know, for about five
30:55
years I was on QVC. So
30:58
I fly to Philadelphia and
31:00
sell shoes on online like
31:02
Joy and her mops and
31:04
had a lot of fun doing that as well. So
31:08
we also do a huge trend show
31:10
business which is where I started because
31:13
that was kind of instead of
31:15
Instagram, that was the, you
31:18
know, how we got out and tried
31:20
different markets and met new people without
31:23
advertising in magazines and online
31:25
and all of that. We did
31:27
trunk shows. So we
31:29
do about 70 to 100 trunk shows a year. And
31:33
then home shows for women like Tupperware
31:35
parties, we do that as well. So
31:38
we're always trying new things and doing
31:40
new things. And yeah, it's
31:43
exciting. That's terrific.
31:45
I mean, I love how innovative
31:47
you've been and not, I
31:49
mean, oftentimes people will just open a store and
31:52
close stores if they're not working, but it
31:54
seems like you've tried a lot of different
31:57
things. And I think that the other thing
31:59
that people show. that always think about too
32:01
is that, maybe you're
32:03
not gonna do a trunk show
32:05
in that city again, but
32:08
if you like the shoes, then
32:11
they're gonna become customers, right? Or the
32:13
next time they're in Charleston or they
32:15
see one of your many stores that
32:17
you've opened up. So that's really terrific.
32:20
So looking to the future, this is
32:22
the last question, what can we expect
32:25
from Charleston Shoe Company? And
32:27
I know you've expanded a
32:29
little bit beyond shoes too,
32:31
but if you could talk a little bit about
32:33
that. Sure, yeah. So
32:36
I actually, in
32:39
2020, I launched a professional line
32:43
because I found a lot of women love
32:45
to wear our sandals and, but they wanted
32:47
to wear them to work because like
32:49
you said, they're all day wear, I mean,
32:52
you can take one shoe to Europe and
32:54
only wear that on a travel abroad.
32:57
And so I started this line for
32:59
professionals in the hospitality
33:02
business, in the medical field, because
33:05
they're machine washable, they're comfortable,
33:08
they're slip resistant. And
33:11
in 2020, I went to launch
33:13
the line and COVID happened. So
33:15
all of my conventions were closed.
33:19
So I decided to, in a
33:22
way to bring all my employees back to
33:24
work, I decided to start giving
33:27
away these shoes to hospitals around
33:29
the country and nurses
33:31
on COVID floors. And
33:34
so we started this nonprofit called Shoe
33:36
Joy because we found anytime we gave
33:39
a woman a pair of shoes, she
33:42
was joyous. And there
33:45
was something different about, they
33:47
weren't just getting free pizza, they were getting
33:49
a free pair of shoes and these women
33:51
were just ecstatic. And
33:53
it was a way for me to bring employees
33:55
back because I had to furlough all
33:57
of them pretty much. And
34:01
And so they would figure out which
34:03
hospitals to give to and, you
34:06
know, do all the logistics to get
34:08
all the products there. And after
34:11
COVID, I said, well, we have to
34:13
keep this going. This is amazing what
34:15
we're doing and the joy we're bringing.
34:17
And what other organizations
34:20
can we give to? And,
34:22
you know, how can we
34:24
keep this shoe joy going?
34:27
And so we have really, we've
34:30
given over $2 million worth of
34:32
shoes in the last three years to
34:35
countries all over the world and
34:39
to women that are starting businesses
34:41
and need capital to start their
34:43
businesses. They sell our shoes. And
34:47
you know, at the end of the day,
34:50
this is just one more of those relationship
34:52
building and bigger than shoes
34:54
kind of things that, you
34:56
know, makes you excited and makes you
34:58
proud. And if
35:00
anything, you know, I look back
35:02
over the duration of the
35:04
27 years I've been in business
35:07
and it used to be about shoes. And
35:09
I realize now that it's just so much
35:11
bigger than that. And
35:15
I can sleep better at night
35:17
knowing that I'm doing something more
35:20
than selling shoes and
35:22
creating jobs and creating inspiration
35:24
for my customers and my employees
35:26
and giving shoes to people that
35:28
need them. That's
35:31
terrific. So, Nealey Woodson-Powell, founder and
35:33
CEO of Charleston Shoe Company, thank
35:35
you so much. We'll have all
35:37
the info in the show notes
35:39
as well. But if
35:42
anybody is interested, go online right
35:45
now and also pop into one
35:47
of her many stores too. Thank
35:50
you so much and congratulations on everything.
35:53
I appreciate it. Thank you.
35:55
Thanks again for listening to the Kara Golden
35:57
Show. If you would, please give us a
35:59
review. and feel free to share this
36:01
podcast with others who would benefit. And
36:04
of course, feel free to subscribe so you
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don't miss a single episode of our podcast.
36:09
Just a reminder that I can be
36:11
found on all platforms at Cara Golden.
36:14
I would love to hear from you too, so
36:16
feel free to DM me. And if
36:18
you want to hear more about my journey,
36:20
I hope you will have a listen
36:22
or pick up a copy of my Wall
36:24
Street Journal bestselling book,
36:27
Undaunted, where I
36:29
share more about my journey,
36:31
including founding and building, hint.
36:35
We are here every Monday, Wednesday,
36:37
and Friday. Thanks for listening
36:39
and goodbye for now.
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