Do you want on-demand sales for your restaurant? How would it feel to have an "automated sales machine" working for you 24/7/365? If you would, then this episode is for you! In this episode, business strategist and restaurant owner Mark Sieverkropp shares his insights into how direct response email marketing can turn your email list into an automated sales machine. Join Mark as he breaks down the three key benefits of an email list for a restaurant owner, and provides actionable tips you can use in your own business.

Key points:
- An email list is an automated sales machine.
- It's crucial to offer a special deal to customers when they sign up for your email list.
- Schedule sales and promo offers, and they will be automatically sent to your email subscribers.
- You can generate sales automatically when you want.
- Develop a customer avatar for your restaurant.
- Define your ideal customer base to make your automated sales machine work most efficiently.
Links mentioned:
- Inflation-Proof Restaurant Resources & Mind Map: www.inboxingenuity.com/mindmap

**Podcast Sponsored by Inbox Ingenuity. Learn more at InboxIngenuity.com

Music by Lundstroem from freemusicarchive.org