Welcome to the Green Rush, a KCSA Strategic Communications Production, a weekly conversation at the intersection of cannabis, psychedelics, the capital markets and culture.

This week Anne Donohoe and Kris Krane are back to sit down with Paul Armentano, Deputy Director of NORML. Paul joined our hosts this week to talk about his career of advocacy work within the cannabis space and to highlight the positives and shortcomings with the DEA’s proposed move to reschedule cannabis. Paul walked us through his thoughts, which can also be found in his recent op-ed in the Orange County Register, as well as what he thinks will move the needle through the DEA open comment period. 

Kris and Paul also dive into the debate of incrementalism vs full reform for cannabis as well as why it’s critical to ensure advocacy organizations like NORML stay funded and operational, even as the U.S. becomes more accepting of cannabis.  

If you are interested in learning more about Paul or how to get more involved in NORML’s work, visit the links in our show notes. Also, be sure to follow NORML, as well as the organization’s local chapters, across all social platforms.

So, sit back and enjoy our conversation with Paul Armentano of NORML.

Links, mentions, and socials:

NORML Website: https://norml.org/marijuana NORML Instagram: https://www.instagram.com/natlnorml NORML News: https://norml.org/subscribe Paul’s Appearance on The Disagreement: https://thedisagreement.substack.com/p/episode-7-marijuana-legalizationPaul’s review on scientific literature around cannabis and cannabinoids: https://www.amazon.com/Clinical-Applications-Cannabis-Cannabinoids-Scientific-ebook/dp/B09KSTZPDJNORML on recent medical marijuana research: https://norml.org/marijuana/library/recent-medical-marijuana-research/Recent bylines from Paul: https://otherwords.org/authors/paul-armentano/ Paul’s OC Register byline: https://www.ocregister.com/2024/05/14/the-beginning-of-the-end-of-cannabis-prohibition/ 

Show Credits:

This episode was hosted by Anne Donohoe and Kris Krane of KCSA Strategic Communications. 

Special thanks to our Program Director Shea Gunther.

You can learn more about how KCSA can help your cannabis and psychedelic companies by visiting www.kcsa.com or emailing [email protected]. You can also connect with us via our social channels:

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