Meet Chris Wiersma - a Harvard-trained executive coach, single father, multiple Ironman, marathon runner, and about to be an ultra-marathoner. 

His research and practice are based on subconscious goals and how these goals we don’t know we have to explain all of the differences between what we say we want, what we’re capable of, and the results we get (or don’t get).

Join us as we unravel the mysteries of our subconscious minds, and uncover the keys to achieving personal and professional success through intentional goal-setting. Spoiler alert - it all begins with establishing minimum daily habits.

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