Summary
In this episode, Chris Hanna discusses the importance of being everywhere in content marketing. He emphasizes the need to be strategically omnipresent across multiple platforms to reach a broader audience and increase visibility and awareness. By being seen in various channels, you can reinforce your message, build authority and trust, and establish your brand as an expert in your field. Hanna also highlights the importance of leveraging platform strengths and resilience against platform changes. He provides practical steps to be everywhere in content marketing effectively.
Takeaways
Chapters
00:00 The Importance of Being Everywhere in Content Marketing
01:26 Increasing Visibility and Awareness
03:13 Reaching a Broader Audience
04:09 Building Authority and Trust
05:06 Leveraging Platform Strengths
06:01 Resilience Against Platform Changes
08:28 Being Strategically Omnipresent
For more information about Chris Hanna, visit https://chrishanna.ca
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