In the fourth episode of Tell Your School's Story, Tim sits down with Rob Johnson and Bob MaCartney from La Salle College High School to discuss:

• La Salle College High School's more than 15-year history working with Finalsite
• How La Salle uses their website to effectively market themselves in the tough, crowded private school market just outside of Philadelphia, Pennsylvania 
• How La Salle has led the charge with using student-generated content as a part of their marketing
• How La Salle uses different forms of media to communicate differently to prospective parents and students
• Why La Salle made the switch from the standard daily school news program to their successful YouTube channel - WEPXTV
• And Tim, Rob, and Bob talk about the upcoming Finalsite University in Orlando, Florida in March 2020