0:01

Ted Audio Collective. Discussions.

0:07

About climate are everywhere. At

0:10

Columbia University we opened a

0:12

new climate school for people

0:14

interested in studying and tackling

0:16

the the sidle and environmental

0:19

issues caused by climate change.

0:22

Around the globe there are

0:24

so many conferences organized, providing

0:26

spaces for people to discuss

0:28

the latest information and findings

0:30

related to climate change. The.

0:33

United Nations even has an annual forum

0:35

on the topic. And. Although

0:37

it's not even my area of

0:40

expertise, I began conducting research that

0:42

attempts to help people see the

0:44

severity of these climate issues and

0:47

engage in more sustainable practices. The.

0:50

Extent to which were focused

0:52

on this topic mirrors the

0:54

attention we've given to other

0:56

pressing problems like poverty, human

0:58

rights, and gender inequality. We.

1:01

Often think of each of

1:03

these global challenges separately, but

1:05

could they be interconnected? I'm

1:12

a due back in Ola. This is Ted

1:14

business. Or speaker

1:17

today is that? Absolutely A Managing

1:19

Director and partner at Boston Consulting

1:21

Group, a global consulting firm. In

1:24

this talk is never how.

1:27

Looking at climate action through

1:29

a gender neutral lens allows

1:31

underlying biases to sneak in

1:33

and negatively impact women. Using

1:37

Austria's Gender Equal Urban Planning

1:39

program as a model, she

1:41

offers up a few solutions

1:43

that address both sustainability and

1:45

gender equality at the same

1:48

time. Then after

1:50

the talk, I'll share other

1:52

ways in which not taking

1:54

women's perspectives into account can

1:56

negatively impact the workplace. But first,

1:58

a quick break. Welcome.

2:05

To they can have a

2:07

guided meditation or stress sydney

2:09

impending deadline. Generate can

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with presentations and seconds. Brainstorm.

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Investing. Hi

3:41

I'm Frances Fry and I man Morris

3:43

and we are the hosts of a

3:45

new Ted podcast called Fixable. We've helped

3:47

leaders, had some of the world's most

3:49

competitive companies that have all kinds of

3:51

problem on our show. Will pull back

3:53

the curtain and give you the type

3:55

of honest, unfiltered advice we usually reserved

3:57

for cop Executive. Maybe you have a

3:59

clue. What her with foundry issues are? You

4:01

want to know how to inspire, motivate your keys

4:03

to the support and will help you. Solve

4:05

the problems years to find fixable.

4:08

Never unison. Efforts

4:15

to build a better plan. It.

4:18

Benefited. South of this truth. More.

4:22

What if we reduced our miss

4:24

sense but increase the gap between

4:26

men and women? What

4:29

is by twenty systems will reach net

4:31

zero, but women had a more sense

4:33

than men to find a decent job.

4:37

Disturbing. right? And.

4:39

Yet, that's exactly what my colleagues and

4:42

I found one Sunday, and the links

4:44

between women employment over the last series.

4:47

Our research has shown that

4:50

climate action as it is

4:52

unfolding could set gender equality

4:54

back by see seniors. I'm

4:57

gonna say that again. So. Climate

5:00

Action. Not claim it seems.

5:02

Climate. Saxon meaning or the efforts

5:04

that are being made to reduce our

5:06

miss sense to adapt our lives to

5:09

on our planet. Could

5:11

actually sets gender equality back my

5:13

says teen years. I

5:16

know it. You must be thinking. This.

5:18

Is a total bust Kill. So

5:21

the climate silence is not begin us

5:24

your adding something gender equality to the

5:26

crisis. I get the feeling was a

5:28

good news is if we do it

5:31

trades we have a unique science to

5:33

advanced both the climbers agenda and tender

5:35

equality. How my being

5:38

and ten similar about it.

5:40

But first, let's go back to that fifteen

5:42

years said backers, payments and. I

5:45

give it to you. It's counterintuitive to

5:47

say that Climates accent that aims at

5:49

building a more viable suit or to

5:51

all of us could actually have a

5:53

negative impact on gender equality. So let

5:55

me explain. Of

5:58

She's She's women. As well. Men

6:00

women even more than men will benefit

6:02

from sleeping in a more. Sustainable.

6:06

Tennis their. Heads

6:08

their education. their livelihoods would

6:11

improve. That's what I'm

6:13

saying is that there is also a

6:15

risk that women might miss out on.

6:17

The green economy is a massive investments.

6:19

And job opportunities. And

6:21

you are two examples at at. Nights

6:24

when she's thirty sixty five

6:26

million during said you'd be

6:28

created to say a spade

6:30

more stable ones we would

6:32

fly Your what's called Stem

6:35

Education Science Technology, Engineering and

6:37

Mathematics. Today women represents thirty

6:39

five percent of them students

6:41

globally. So they might

6:43

be less qualified to access these greens.

6:46

Second, example: by twenty or

6:48

thirty companies and highly emitting

6:51

sectors such as. Energy,

6:53

Building materials, industrial goods will

6:55

be spending as much as

6:57

five hundred billion dollars to

7:00

trains or employees in. New

7:02

green skin. Is

7:05

these industries are historically male dominated,

7:07

so mechanically women are less likely

7:10

to participate in these retraining, widening

7:12

the skill gap between men and

7:14

women. Again, in accessing that sense

7:16

that the future. So

7:19

seats the risk is real women

7:21

might miss out on these opportunity

7:23

as an investment for it lists

7:25

miss out on part of them.

7:28

Even if this was since the

7:30

initial intense. So what is it

7:32

that we. Need

7:34

to do to have a

7:36

climate action that solves these

7:38

two major challenges at the

7:41

same time: Gender equality and

7:43

sustainability. Well.

7:46

We need to do something

7:48

that seems very simple yet

7:50

is very often overlooked. When

7:52

invest scenes in green projects,

7:54

wouldn't developing brain products question

7:56

green legislation's We need to

7:58

make sure that women. As

8:00

well as meant will equally benefit.

8:03

Lot. More not less Just.

8:07

Equally. Might.

8:10

Seem obvious he might is I'm

8:12

saying is that what we're already

8:14

doing? But history has

8:17

sold as that. Time and

8:19

time again. Even though this is

8:21

what we think are doing, this

8:23

is not much is actually happening.

8:26

At least not naturally organically. not

8:28

without an explicit incense. So we

8:30

need to take. This intense into

8:33

climates x and we need to.

8:36

Naturally, Basically.

8:39

Intentionally in bed with you could

8:41

call and fender events in. All

8:43

of between economies investments, projects

8:45

and let his license. And

8:48

I'm not just talking about

8:50

projects targeting women. Or

8:52

Sons dedicated to Women or it's

8:55

hundred Day in climate negotiations. I

8:57

am talking about gender as an

8:59

intentional forethought. In of we

9:01

glean projects every green investment. Every

9:04

green legislation, Let's

9:06

second example. Great cities,

9:09

Groups It is our great illustration of how

9:12

we could. Integrate.

9:14

These gender lines and have climate

9:16

action boost for gender equality in

9:18

said assessing gets back. From

9:21

Chicago to suicide from Copenhagen

9:23

so real most large cities

9:25

has ambitious programs for become.

9:29

Greener. To premium

9:31

daughters will have to be spent

9:33

every. Year for the next

9:35

twenty years. To upgrade urban

9:38

infrastructure and make it more. Sustainable.

9:43

And this covers how think.

9:45

Energy. Safety.

9:48

Public transportation, Green spaces,

9:50

you name it. Was

9:53

the right approach this city

9:55

is can become greater. And

9:58

more inclusive of women. Now

10:01

greener. They. Sort of know how to

10:03

do that. They. Have already initiated

10:05

multiple projects and there is

10:07

already lot of research in

10:10

that see on are becoming

10:12

more inclusive of women. We're.

10:15

Less About them. This is less

10:17

documented. And yet there

10:19

is a good sign that can serve

10:21

as an installation. This

10:23

story takes place. In the beautiful city

10:26

of Vienna in a stream. And

10:29

the movies? plenty to system. In

10:31

Vienna realize that. Women

10:35

were less satisfied with

10:37

transportation systems sentiment. Because

10:40

these systems are designed for

10:42

people going between home and

10:45

work between suburbs and city

10:47

Center's. At mostly set for

10:49

hims. But

10:52

women. Also. They make up

10:54

the majority as public transportation users.

10:56

Women trips are nothing like that.

10:58

They are. Much.

11:00

More fragmented, they are much shorter.

11:03

May. Require multiple transportation modes on

11:05

they don't necessarily happened during

11:07

rush hour. All

11:09

of this because women combined their

11:12

work trips with their domestic and

11:14

care giving responsibilities and this transportation

11:17

is a major factor in when

11:19

it comes to women's labor and

11:21

participation to the economy. Feel

11:25

so noticed something else. Before.

11:27

The aids of mine. Boys and

11:29

girls would equal go to parks.

11:32

But when girls reach the age of

11:34

nine, something strange happens. They. Almost

11:37

disappeared from public since. So

11:40

they did some research and they confirmed that.

11:42

Know it's not that all of a sudden

11:44

when girlfriend mine. They no

11:46

longer are interested in public parks.

11:48

It's again because of the way

11:51

these parts I designed with their

11:53

single large open space and multiple

11:55

for book teachers. Must. Feel

11:57

welcomed. Girl see you think.

12:03

Some they're. Still, bottom

12:05

line through these two examples

12:07

and many more savvy enough

12:09

food that gender. Neutral

12:11

approach. That the city

12:13

had and that most cities in

12:15

the world has. This

12:18

gender neutral approach can actually

12:20

be a women blinds one.

12:23

So they decided to

12:25

intentionally designed a gender

12:27

equal urban planning program.

12:30

So. They surveyed men and

12:32

women. To bets and to send

12:35

the way they live in the city. They

12:38

and see met architects and urban

12:40

planners. To participate and then

12:42

said they're my colleagues to participate

12:44

to the city's redesign. They

12:47

added zander assessments in social

12:49

housing and infrastructure contracts so

12:51

seen just like that in

12:53

every step or every step

12:55

was made with. The

12:58

intention the explicit in ten cents a

13:00

mix or debts women would benefit. As.

13:03

West. And if not more,

13:05

Nicholas. As well as. So

13:08

instead they have added fitness

13:10

to divide up space. To

13:13

have integrated I'm a wider range

13:15

of activities such as viable. And

13:18

just like that, Teenage parents came back

13:21

to parks. And

13:23

this has benefited teenage girls, but that's

13:25

only them. Every year

13:27

since two thousand and nine except

13:29

for co videos, Vienna has been

13:31

named the best city in the

13:34

world to live in. Know

13:37

it's not obsessed, the gender, the

13:39

pros, but it's clearly contributed stickers

13:41

for the first time: the specific

13:43

needs of the other half of

13:45

the population. Were. Taken into

13:47

account, Know

13:50

what does the another story tell?

13:53

It as that if we want

13:55

women to benefit from a green

13:57

city projects. From. An urban is

13:59

and. Or. From

14:02

any project, it. Needs

14:04

Intention. Any

14:06

friends and means at least these

14:09

three ingredients. Upfront

14:11

and descending women specific needs

14:14

even if The Perfect is

14:16

not specifically targeting women, involving

14:18

women in the design of

14:20

the project. And

14:22

specifically measuring the impact of

14:25

the process on women should

14:27

be able to obsessed if

14:30

necessary. So this

14:32

way. With this approach,

14:34

we could corrects their

14:36

biases that are behind

14:38

the gender neutral urban

14:40

planning. Program. Set

14:43

exists everywhere and we could

14:45

duplicate Vms. Intense and lot

14:47

of experience in. Every great

14:49

city. And

14:51

I left the best hurt for the end.

14:54

When involved in urban planning,

14:57

women proved to be active

14:59

agents of sustainability. Statistically,

15:02

the most sustainable cities are

15:04

also the ones with the

15:06

highest representation of women in

15:08

policy making and leadership positions.

15:10

So this gendered approach would

15:12

not only make greens he

15:15

sees more inclusive of women.

15:18

It will also make them for

15:20

greener. Treating

15:23

women exactly like men as

15:25

I have heard. Multiple.

15:28

Times some policy makers and

15:30

leaders. Is Not what

15:32

would get us to gender equality

15:34

because it turns a blind eye

15:37

to the biases that we all

15:39

hands and it tends to perpetuate.

15:41

Pre existing inequalities. And

15:44

could even be a widening the them. Urbanism

15:47

is just one example of how

15:49

the green economy would revolutionize the

15:51

way we move work. Eat.

15:55

If we intentionally embedded sentiments in

15:57

the way we will says. Blue

16:00

read boundary think. All of

16:02

these aspects we can a different

16:05

gender equality and the same time

16:07

and best will in turn have

16:09

a positive impact on the planet.

16:12

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Designed. For work. A

17:45

piece of was in of the thing

17:47

is that we need more women in

17:50

these decision making contact with means We

17:52

need more women in our organization. Says

17:55

enough Shared A few examples of

17:57

design decisions that affected women. But

18:00

there's so many others. The

18:03

first that comes to my mind

18:05

is bathroom access for Women professors

18:07

at Columbia Business School. When

18:10

I first arrived, a key was

18:12

needed for the women's bathroom. Not.

18:15

For the men. A never

18:17

quite question this until one day

18:20

that he was missing and we

18:22

were in a tough place. Not

18:25

only that, but when women visitors

18:27

would can, they'd need to awkwardly

18:30

ask for the key when they

18:32

needed a bio break. It felt

18:34

pretty ridiculous. So.

18:37

I went on a campaign to remove the

18:39

last from the door. I

18:41

asked all the woman in my department

18:43

healthy cells about the prospect of removing

18:45

the lock. Most. Were

18:48

supportive except those who are around with

18:50

the lock was initially put. In. Place.

18:52

In. The Seventies after an incident.

18:56

But. Let's not forget that in the

18:58

seventies they were also very few women

19:00

a business schools, so they might not

19:02

have had much of a say in

19:04

the bathroom locking situation. This

19:08

suggests. That a policy

19:10

created to protect women primarily

19:12

decided upon by men with

19:14

put in place and never

19:16

challenged until forty plus years

19:18

later. When. More women were

19:20

in the fold and given the

19:23

context having women in the decision

19:25

making process for this seems led

19:27

to a simple solution. A

19:30

keypad. Brilliance.

19:33

Or. Marcel. A. Basic idea

19:36

that only emerged window was

19:38

power in numbers. So

19:41

are there any establish practices in

19:43

your organization where a woman's perspective

19:46

would be mighty helpful? And

19:48

are there even enough women whose

19:51

perspectives you can seek to ensure

19:53

various voices are heard in changing

19:56

those practices. I

19:58

really hope so because by. Widening

20:00

your lands to ensure that was

20:02

good for men is also good

20:05

for women can truly transform the

20:07

way women. Experience. With.

20:11

That's it for today. This episode was

20:13

for do by. See our power

20:16

and Brittany brown and fast

20:18

and Mathias special thanks to

20:21

an assailant himself grown for.

20:23

Egypt and Call and. And.

20:27

Ask you again.