The annual conference is right around the corner, and to lead up to the big event, this episode was put together by SWACUHO's Exhibits and Displays Committee. In this episode, Trey Stoermer, Norma Ramirez, and Felisha Perrodin break down the exhibit hall at conferences and hone in on how it is more a place to build and foster relationships, which sometimes happen to result in business transaction later on. For many professionals without purchasing power, the exhibit hall can be overwhelming or even a waste of time... but it is far from that. This episode is ripe with commentary on the importance of building relationships, even if they aren't expected to have an immediate return on investment. We provide questions to ask corporate partners, and towards the end the host attempts a failed experiment about the value of network diversity that probably should have been left on the cutting room floor.

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