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Social Slowdown: sustainable digital marketing for entrepreneurs

Meg Casebolt

Social Slowdown: sustainable digital marketing for entrepreneurs

A weekly Business, Marketing and Entrepreneur podcast
Good podcast? Give it some love!
Social Slowdown: sustainable digital marketing for entrepreneurs

Meg Casebolt

Social Slowdown: sustainable digital marketing for entrepreneurs

Episodes
Social Slowdown: sustainable digital marketing for entrepreneurs

Meg Casebolt

Social Slowdown: sustainable digital marketing for entrepreneurs

A weekly Business, Marketing and Entrepreneur podcast
Good podcast? Give it some love!
Rate Podcast

Episodes of Social Slowdown

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As an entrepreneur, who DOESN'T want to get better clients with bigger budgets? Well in this week's podcast episode, Ilise Benun tells us exactly how she helps her clients do just that. We discuss: How to bring your creativity to the business s
Jessica Abel's background as an author led her to assume that mass marketing and a large audience was the ONLY way to succeed as a business owner; Thankfully, she finally figured out that her business models needed to first pay her bills, and T
By now we know that what works for one, may not work for another. And in this week's episode, I'm talking with Jessica Lackey all about business models, and how sometimes what makes sense for other people may not make sense for you and your bus
Marissa Lawton is an 8-year online entrepreneur and conduit for ancient women’s wisdom who guides feminine seekers to reclaim their divine power and channel it into their businesses. As a former licensed therapist who left the medical model of
 In this week's podcast episode, I'm thrilled to be speaking with Diann Wingert, a fellow female solopreneur with ADHD.Diann Wingert became a business strategist, coach, and mentor after a 20-year career as a psychotherapist. Her mission is to
This is the second part of my 2-part conversation with Briar Harvey about all things social media, online marketing, neurodiversity, mental illness, and accessibility. If you haven't already listened to Part 1, you can listen here: https://www.
Buckle up for Part 1 of a 2-part episode with Briar Harvey about all things social media, online marketing, neurodiversity, mental illness, and accessibility.We talk about the fear of missing out on social media, what it's like to run an online
This episode is all about planning your marketing strategy as an entrepreneur.Michelle Mazur talks about the importance of figuring out your messaging before your marketing. We talk about:The importance of collaboration for your marketing strat
In this week's episode, Jen Liddy talks about how her Facebook account got hacked and caused her to completely rethink her marketing strategy for her business.We also discuss:When TikTok and other social media platforms can work for you, versus
Last week I launched my new book, Social Slowdown: Market Your Business Without Sacrificing Your Mental Health.So for this week's podcast episode, I figured I'd give you a sneak peek into the book with an audiobook version of the introduction.I
Ohhhh gosh y'all...You're probably wondering why I'm releasing a podcast episode today instead of Tuesday, and if you pre-ordered the Social Slowdown book, then you already know that we ran into some ~technical~ issues.Well, I'm here to be full
I hired Lacy Boggs to help me write the first draft of the Social Slowdown book, and today she's here with me to talk all about the writing process.We also talk about:Book launch strategyHow it felt to work with a ghost writerThe difference bet
Did you hear?! The Social Slowdown book is coming out on July 27th, 2023! If you didn't already know, I wrote a book, taking all of the best bits and pieces from this podcast and putting them together into an easily digestible format.In this ep
How do you build an accessible and inclusive social media and website? Alexa Heinrich is here with us to give us insight into the world of online accessibility.What you can expect from this episode:Website design and accessibilityBest practices
Dusti Arab figured out what she was the best at and what was working for her business, and was able to pivot completely from agency work to fractional CMO work.In this episode, Dusti gives us the scoop on how she niched down to offer more speci
Self-doubt, burnout, rejection sensitive dysphoria. Maybe you've experienced one of these as an entrepreneur, maybe you've experienced them all. In this episode, I talk with Jamie Jensen about managing a healthy relationship with social media,
Relationships are fundamental to building a lasting business. And today I'm here to talk with Michelle Warner about her relationship approach to marketing - versus a traffic approach.In this episode, we talk about traffic funnels vs. relationsh
I'm sure you can think of a time when something was happening in our social/cultural climate and you wanted to address it in your brand's messaging, but you held back because you didn't want to say the wrong thing or upset anyone. Well, today I
Megan Flatt's book, Focused: Reclaim Your Time, Ditch Overwhelm, and Do Less Better, comes out today, and she's here to give us the inside scoop on it!If you've listened to any of our podcast episodes with Megan Flatt, you know that one of her
Tamika Auwai is THE expert when it comes to nurture marketing - and she's here today to talk to us all about how you can up your lead nurture game without creating content 24/7.In this episode, we also discuss:Why lead nurturing is more importa
In this week's episode, I'm speaking with Tristan Katz about how we can be more inclusive and accessible in our marketing for our businesses. We touch on how we can do better at including trans and nonbinary people and people from marginalized
If you're getting the basics right when it comes to middle-of-the-funnel marketing, but you want to take the next step, this episode is for you.Katy Widrick talks all about funnels, automations, personalized workflows, and more. We discuss the
"We aren't going to be able to solve the problems of the world if we're only listening to a small percentage of the world's voices"This week I'm SO excited to share with you my conversation with Alyssa Burkus, cuz we dive deeeeeep into some tho
From topics like the patriarchy and hormone cycles to sunk costs and securing stable income, this episode with Michelle Stevens is a good one. Michelle Stevens is a self-care advocate for high-passion, low-energy business owners and professiona
I've said it before, and I'll continue to drive it home: you cannot rely on social media to promote your business! In this week's episode, I'm speaking with Jenny Melrose about how why it's important that you utilize email marketing and other p
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