Welcome to SEO 4 CEOS and thanks for joining me.

My name’s Paul Ballardin and my goal is to help time-poor business owners, executives and marketing managers, just like you, understand everything you need to know about Search engine optimization, search engine marketing, and digital marketing, to empower you to get more from your marketing team or external agency. Because, SEO is hard; really hard.

I work with business owners and executives every single day on how to use digital marketing to solve their business problems; I love what I do and I know how frustrating it can be when you need your digital marketing to work, and the goalposts keep on moving.

So that’s what we are going to do, in this series of short episodes.

Now, I’m not going to give you the step to step guide on how to solve your technical issues; there are plenty of resources for that.

What I am going to do is share my knowledge and experience, in the fastest way possible, to help you better understand the SEO, SEM and Digital marketing concepts impacting your business.

Thanks for sticking around. I hope you enjoy.