Lane Sutton started a blog when he was 11 years old and a decade later he is doing more in the employment branding and recruiting space than your entire recruiting and employment branding team on steroids. Lane gets it. He has worked with some of the biggest brands - Hubspot, TripAdvisor, Sprinklr and Walt Disney. Now that he is old enough to drink a beer (I think) we talked on my podcast:

Agenda:

• Ben/Lane find common ground with coffee, Sumato Coffee of course
• Lane defines Generation Z vs. Millennials vs. Gen X vs. Boomers
• Lane’s background - from age 11 to age 21
• How to create an employment brand
• Top technology for recruitment marketing
• What’s coming in 2018 for employment branding
• Out

Links:

Lane’s website - http://www.lanesutton.com/

Lane on LinkedIn - https://www.linkedin.com/in/lanesutton/

Lane on Twitter - https://twitter.com/LaneSutton

Lane on Insta - https://www.instagram.com/lanesutton/

Sponsor: www.sumatocoffee.com