Daniel Cheng is the former owner of Get Juiced and one of the founders of ARK 11. In this episode, Daniel shares his principles as a club owner and the importance of humility and forming the right connections in the nightlife industry. He also shares his vast experience running clubs starting at F Club. Daniel reveals his founding of Altra Management which managed some of Singapore’s most prominent female influencer DJs such as Jade Rasif, and dispells the misconception of female influencer DJs. He gives some wisdom to be profitable in running a club even if the music needs to conform to the typical cookie-cutter template against your music preferences as a club owner. Daniel also gives his take on “educating the Singaporean crowd” with new music and why it is idealistic in Singapore’s nightlife scene.