Local entrepreneur Kristine Russell joins us to discuss building an online business and leveraging social media to work for you. Russell built her business, children's clothing line Rustic Pickle, online. She found her market using Facebook and Instagram, and began filling orders from countries including Australia, the United States and Saudi Arabia. She operates her business in Medicine Hat while Rustic Pickle is manufactured in Toronto.

Related articles and links: Rustic Pickle to expand after hitting the social market,Invest Medicine Hat,Rustic Pickle

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