If you’ve ever seen the movie Trading Places, you know that financial markets are opaque, cutthroat places where buyers and sellers come together, but share nothing except transactions, and an overwhelming desire to stick it to the other guy. Clearly, someone forgot to tell that to Ashish Gupta, CTO of PolicyBazaar.com, who has built a new type of financial marketplace, that gives away profitable intelligence to help buyers get the right policy, and sellers sell more.