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The importance of customer LTV

The importance of customer LTV

Released Tuesday, 13th April 2021
Good episode? Give it some love!
The importance of customer LTV

The importance of customer LTV

The importance of customer LTV

The importance of customer LTV

Tuesday, 13th April 2021
Good episode? Give it some love!
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After spending thirty nights in a Sydney hotel last year, a loyal customer assumed a problem would be addressed. He was wrong. Too often we overlook LTV — expressed as either Long-Term Value or Lifetime Value of a customer. On today’s new PROJECT DISTINCT recorded in Australia, Scott McKain talks about a critical aspect of business success.Learn more about your ad choices. Visit megaphone.fm/adchoices

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