He's back! The inimitable Ed O'Connell returns to Profiles In Prosperity togive a report on Service World Expo, the leading residential service expo.  Edreports on:

• Why he goes to Service World Expo every year.
• Implementation of ideas from Service World Expo, and return on investment
• What he learned
• The keynote that impressed Ed the most
• Information sharing
• The amazing Service World Expo parties
• Fundraising for the Joseph Groh Foundation
• Why some contractors fail to attend
• Ed's FREE step-by-step process for growth
• And a digression into off-road biking and weight watchers