Persuasion vs Force – The Power of True Leadership

The power of true leadership is in willingness and eagerness for your people to follow your lead. This is only achieved through the principle of persuasion. Force can never create it. Leadership by coercion or force isn’t leadership at all, but rather an unsustainable temporary path to a goal that likely results in unmet achievements, resentment, and long term failure.

In this podcast we break down some of the basic principles and ingredients persuasion and how it is truly a powerful and authentic leadership style yielding long term success.