Many meeting organizers select a topic, and reach out to a couple of panelists who can talk on the subject. Ask one of them to moderate it and then move on to the next item on the meeting checklist.

Whoa! Not so fast! It IS a fabulous idea to start with a pithy one to three-word "topic" that serves as the major subject of the panel. But don't stop there! Here's how to pick a strong topic, premise, and title for your panel discussion.