How do you reach your target audience? While this is a challenge for all podcasters, it’s especially important in the branded podcast space, where it’s often not always obvious who your listener is, let alone how to make a show they’d want to listen to.Quill and CoHost founder and CEO Fatima Zaidi is tackling this challenge. Quill is a branded podcast agency that produces, distributes and markets shows for Fortune 500 companies. CoHost is a podcast hosting platform (and recently a prefix) that provides analytics specifically designed for brands.To learn more about CoHost you can visit their website cohostpodcasting.com and you can find Quill at quillpodcasting.com. You can find Fatima on Twitter @zaidiafatima.I’m on all the socials @JeffUmbroThe Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.To find more about The Podglomerate:Show Page: https://listen.podglomerate.com/show/podcast-perspectives/Transcript: https://listen.podglomerate.com/show/podcast-perspectives/quill-and-cohosts-fatima-zaidi-on-the-future-of-distributing-branded-podcasts/YouTube: https://www.youtube.com/@PodglomeratepodsEmail: [email protected] Twitter: @podglomerate Instagram: @podglomeratepodsLinkedIn: www.linkedin.com/company/podglomerateLearn more about your ad choices. Visit megaphone.fm/adchoices
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