Before you get started creating marketing collateral for your film, you need to build an audience avatar. Building an audience avatar for your film is an important part of the marketing process. This is going to be one of those pinnacles of you
As we learned in the last episode of Please Watch My Film having a website for your independent film is crucial. Not only does it give you a digital space where you have full control over your content and the user experience, but it gives you a
The Blair Witch Project (1999) is one of the most famous film marketing campaigns. In fact, it was the first viral film marketing campaign which is why it's the perfect first case study for us to tackle. In this episode of Please Watch My Film,
Welcome to the inaugural episode of Please Watch My Film where we do a quick-and-easy introduction to film to get the ball rolling. We're chatting about why film marketing is so important to your project and your overall career, then covering t
Film marketing is highly undervalued but is one of the most important aspects of independent film making... at least if you want your film to be seen. But filmmakers time and time again forget about it, set it aside or simply don't have the bud