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Educate your Audience - Marketing through Podcasts and Social Media | #19

Educate your Audience - Marketing through Podcasts and Social Media | #19

Released Thursday, 12th March 2020
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Educate your Audience - Marketing through Podcasts and Social Media | #19

Educate your Audience - Marketing through Podcasts and Social Media | #19

Educate your Audience - Marketing through Podcasts and Social Media | #19

Educate your Audience - Marketing through Podcasts and Social Media | #19

Thursday, 12th March 2020
Good episode? Give it some love!
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Katie and Andy Mant are the husband and wife team behind the Advanced Light Filtering Eyewear brand Blublox. The turned an initial investment of $1500 into a global business turning over 3 million dollars in just 2 and a half years. EVERY SMALL BUSINESS OWNERS NEEDS TO LISTEN TO THIS ONE... especially if you are in the online retail industry.

    Katie and Andy discuss all the phases of their journey, from Research and Development, to their unique marketing strategy of educating their audience through podcasts and finding key influences in their industry to promote their products. They walk us through exactly how they got their brand promoted on these platforms, how to build relationships with Affiliates and their decision making process around promoting these Affiliates to Brand Ambassadors.

    They describe the importance of outsourcing, emphasising the role of their Podcast Spend Agent (we didn't even know what that was) as well as the key to maintaining a productive and supportive husband and wife business partnership.

    Seriously guys... this one is EPIC!!!!

    Also make sure you SHARE the love and give us a review on Apple Podcast. It only takes 30 seconds and greatly increase the likelihood that someone else will hear Katie and Andy's GOLD.

    If you haven’t joined the Perth Small Business Show Facebook Group, do it now to get access to even more small business hot tips:

    https://www.facebook.com/groups/1452326538253232/ 

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From The Podcast

Perth Small Business Show

Welcome to the Perth Small Business Show! We're thrilled to get this podcast up and running as we know there are countless small business journeys that need to be shared. We're going to be speaking to small business owners from a range of industries, who are at different stages in their development, in order to find out what factors have unlocked the door to their success.We want you guys to be inspired, informed and encouraged by our guests to achieve in your own small businesses. By answering your questions and sharing your insights, we want to build a small business community in Perth that supports each other to grow.To do this we need your support in two ways:Firstly, if you're a small business owner who wants to share your own journey, or if you want to hear about how a particular small business continues to kick goals, send us an email [email protected], show your support, be apart of it from the start and hit the subscribe button to join our Perth based small business community.To get involved in our discussions, join the Perth Small Business Show Facebook GroupThis group is a community of small business owners looking to collaborate, share ideas and solve problems. Please post as much as you like with questions, ideas or anything relevant for other small business owners.Pay it forward by inviting another small business owner to join so we can get this community buzzing.If something in the very first episode of the Perth Small Business Show peaked your interest, then let us know by leaving a comment below.

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