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38: Important Google Updates July 2018

38: Important Google Updates July 2018

Released Thursday, 2nd August 2018
Good episode? Give it some love!
38: Important Google Updates July 2018

38: Important Google Updates July 2018

38: Important Google Updates July 2018

38: Important Google Updates July 2018

Thursday, 2nd August 2018
Good episode? Give it some love!
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In todays episode, we talk about some key recent updates to Google that you need to be aware of.

https://youtu.be/XUYwVS2-CVcResources for this Episode

Chrome 68 Update

Page Speed Update Articles:

Google Webmasters BlogSearch Engine Land

Page Speed Insight tools:

Page Speed InsightsGT MetrixPingdom

Googles new URL Inspection Tool

Darryl: Hi and welcome to The My Bloody Website Podcast where we talk about all things online especially for small and medium business owners or marketers. I'm Darryl King I’ve been running a web agency for 25 plus years and my co-host Ed Pelgen has been running his online marketing agency for just as long. Our goal is to cover things in a way that you can understand, anyone can understand and can help you improve how you use online for your business. This is episode 38 and we're talking about important Google updates that have happened in June, July 2018. How are you Ed?

Edmund: I'm very good Darryl. How about yourself?

Darryl: excellent, right; excellent; Sorry;

Edmund: it's been a busy month

Darryl: It has been. It been very busy. Midwinter down under. It’s um, you know; uh, snowflakes get very upset when the temperature drops below about 24 degrees Celsius. You know; we all start to (0:50)

Edmund: It’s freezing

Darryl: (0:51 by the way). But the heat is on, be wearing our beanies and everything else. The rest; the rest the of world they're just getting theirs as a hot summer's day but yeah, now; so look; I think a lot of people know little bits about Google that it updates and makes changes and they tend to hear anecdotal stories from their professionals or people around them or someone at the barbecue that says; oh, you know; this update killing the world Nessie O's dead and all these other things. So people have a sense that changes happen. I don't know. I guess in the old days there used to be once a year or once every X many months. Be some major update whereas you know there's pretty much been; there's an ongoing series of tiny iterative changes that happen with periodic bigger updates or periodic things that are noticed as a significant shift in focus or there's been an announcement and I don't know that everyone understands that you know; some of these things can be reasonably significant. So I guess you know we wanted to talk a little bit about there have been a few things that have been significant. We touched about one of them in browser in the last episode but I guess that's the thing is you know; people are busy I got a website, I've got some AdWords going, I've got a bit of organic happening you know; life's good I'm moving on. They don't always understand changes occurring

Edmund: Yeah

Darryl: So; what has been going on Ed? What changes I would be (2:13 say)

Edmund: you know; as a time of recording you know mid-July. The two biggest; I guess; updates in Google. They're on people's minds right now. Well, the first one is we kind of touched on it last week. Is this idea that chrome the browser is about to update and start flagging non HTTPS sites as insecure and there being more aggressive about how they do that. As of the recording of this episode as if they were recording. Chrome 67 version 67 is still out there and we're waiting for chrome 68 to drop but it's imminent and when chrome 68 drops. It is going to flag insecure sites more aggressively and so if you haven't gotten to HTTPS you need to get that underway as quickly as possible. And if you want to find out more about that just look at the last episode where Daryl talks a lot about the; this issue about moving to SSL. So it's an important thing with chrome updating because it's probably the most popular and commonly used browser that's out there.

Darryl: What are we; what are we going to see in search results stemming from insecure. I mean;

Edmund: yeah; so; so;

Darryl: (3:18) you see; you know; this site is not responsive or this page is not responsive. We see that.

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