There are roughly 200 million people of African descent living in the Americas who are currently unable to pinpoint their specific African heritage. AfroRoots is an NYC-based startup that seeks to provide insight into the origins of all African descendants in the Americas, using state-of-the-art genetic approaches to ancestry inference. Thereby encouraging underrepresented communities to engage in genomics. Another primary focus of AfroRoots is to stimulate more travel to Sub Saharan Africa and bring about business links from these populations in the Americas to populations on the African continent. In today's episode, we sit down with AfroRoots CEO, MG Bishop, to discuss his motivations for starting the company, how he has been able to scale effectively, and his vision for AfroRoots. Find details about how to connect with AfroRoots below! 

www.AfroRootsDNA.com

Discount code: MORETHANUS

Instagram: @afroroots.dna