The Fighter vs. The Writer returns with a brand new episode as UFC legend Matt Brown and MMA Fighting senior reporter Damon Martin discuss the latest in combat sports including how the UFC has embraced marketing and promoting athletes in way that boxing never has.Brown argues that boxing promoters are still stuck in the 1990s when it comes to their methodology trying to build interest in the sport while the UFC continues to run circles around them.We’ll also talk about Mike Perry’s latest win in BKFC and how he became the perfect person to serve as the face of bare-knuckle fighting.Plus we’ll discuss Jose Aldo coming back from retirement to fight at UFC 301 and if he’s returning for the right reasons?All this and more on the latest episode of The Fighter vs. The Writer!Subscribe to MMA FightingCheck out our full video catalogLike MMA Fighting on FacebookFollow on TwitterLearn more about your ad choices. Visit podcastchoices.com/adchoices