The key takeaways for you: 

• Importance of fixing your positioning and messaging before selling.
• How not to spam your prospects and customers with emails.
• How to rally sales, marketing, customer success - around the customer all teams as a CEO.
• Ways to make the sales process easier for customers.
• How Alice Heiman uses video in prospecting, customer engagement.
• Why customer retention is more important than getting new customers in the downturn?
• How a company should downsize its team as a means of cost-cutting during a downturn.

Learn more about Alice here:

https://aliceheiman.com/blog/

https://aliceheiman.com/podcast

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