Tracy Matthews is a jewelry designer, entrepreneur, and Chief Visionary Officer of Flourish & Thrive Academy. She's also the host of the top-rated Thrive By Design Podcast. Tracy's new book, The Desired Brand Effect, is packed with strategies, steps, real-life stories, and resources to help you build your jewelry business – or any business. In this episode, Tracy shares suggestions for visionary leadership, alternative business plans, and more. Learn more here: https://www.interweave.com/jewelry-artist-podcast/tune-up-jewelry-business-tracy-matthews/