Michael Bigos, a visionary branding specialist whose expertise transcends the conventional gives us a look into the intricacies of creating a brand that resonates, telling us about a lot of the psychology behind visual and verbal clarity. From his early days in the military to becoming a beacon of branding wisdom, Michael shares his journey and the transformative strategies that empower businesses to articulate their essence effectively. Through a mix of personal experiences and advice you can utilize, the conversation is an example of how simplifying complexity can be the key to unlocking brand potential. Whether you're a budding entrepreneur or a seasoned business leader, this episode promises to reshape your understanding of branding, encouraging you to think beyond the visual and embrace the narrative power of your brand.
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