In this episode, social media managers share weird questions they get asked at work.Learn more about:The day in the life of a social media manager: http://ow.ly/js5M30oINv1

Does Buying Followers Actually Work?

Jan 30th, 2019 22m

In this episode, Hootsuite experts investigate fake followers and engagement pods.Learn more about:Buying followers: http://ow.ly/lKIp30mSIqTEngagement pods: http://ow.ly/CjGW30mSIuz

Social Media Secrets Teens Know That Brands Don’t

Sep 25th, 2018 15m 57s

In this episode, highschool students share surprising insights on how they use social media.Learn more about:How teens use Instagram: http://ow.ly/hmq930lSfbXGeneration Z on social media: http://ow.ly/vtTE30lSfgs

How to Make it as a Vegan Instagram Influencer

Jun 12th, 2018 18m 24s

In this episode, some of Instagram’s top vegan influencers share tips on how to grow your social following.Learn more about:Ways to grow your Instagram following: http://ow.ly/gw8h30klUGQInfluencer marketing on social media: http://ow.ly/f

Is There Really a Best Time to Post on Social Media?

Apr 17th, 2018 13m 4s

We chat with Hootsuite’s social media experts about the best times to post on social media.Learn more about:The best times to post on social media: http://ow.ly/Kpdh30jwhLzHootsuite research hub: http://ow.ly/hi3v30jwhQp

British Museum: Storytelling Strategies Every Social Marketer Should Know

Feb 28th, 2018 21m 33s

We chat with the British Museum’s senior digital marketing manager Kate Carter about how they keep millions of followers engaged with creative storytelling strategies.Learn more about:The British Museum’s virtual reality tour: http://ow.ly/

LinkedIn: Lessons from a Silicon Valley Veteran

Dec 15th, 2017 16m 40s

Hootsuite CEO Ryan Holmes chats with LinkedIn’s CMO Shannon Brayton about lessons learned from her time in the tech industry, along with social media tips for business professionals.Learn more about:LinkedIn etiquette fails: http://ow.ly/zi

Purdue University: How to Raise $28.2 Million in a Single Day

Nov 10th, 2017 10m 13s

Purdue University’s Steve Schlenk and Kate Jolly tell us how they used social media to run the most successful fundraising campaign in the school’s history.Learn more about:Purdue Day of Giving: http://ow.ly/45Aw30gv3teHow to use Snapchat

Amber Naslund: The Secret to Getting More from Social Media

Sep 30th, 2017 11m 8s

Digital marketing expert Amber Naslund tells us how to get the most from your social investment, with tips on how to avoid common pitfalls.Learn more about:How to build a social following: http://ow.ly/l2Sr30fx9vsHow to calculate your soc

UN Women: How to Make a Powerful Message Go Viral

Jul 31st, 2017 12m 4s

UN Women’s Dhatri Navanayagam tells us how they ran a bold social media campaign that received international attention, with millions of views and thousands of participants from across the globe.Learn more about:StopTheRobbery campaign: htt

The Keg: How to Find Customers in Unlikely Places

Jun 28th, 2017 21m 43s

Restaurant brand The Keg’s digital marketing manager May Yousif tells us how they find customers in unlikely places. Hootsuite’s Nick Martin follows up with tips on how to build meaningful relationships with your customers on social.Learn mor

General Electric: Lessons From a 125-Year-Old Startup

Jun 1st, 2017 14m 11s

Hootsuite CEO Ryan Holmes chats with General Electric’s CMO Linda Boff about changes in their industry and GE’s winning social strategy.Learn more about:GE doing cool things on Instagram: http://ow.ly/Bh9h30ccScmGE’s creative Snapchat

Koka Sexton: How to Get Business Results from Social Media

Apr 28th, 2017 17m 47s

Social selling expert Koka Sexton shares tips on how to get business results from social and offers strategies for how marketing and sales teams can work together.Get certified as a Hootsuite social selling professional and prove you’ve got t

Herschel Supply: The Origin of a Hashtag That Attracts Millions

Mar 27th, 2017 16m 24s

Retail brand Herschel Supply shares the story behind their #WellTravelled hashtag and Hootsuite’s Christine Colling follows up with tips on how to create a brand hashtag for your business.Learn more about:Herschel Supply on Instagram: http:

AccorHotels: Getting the Customer Journey Right on Social

Feb 21st, 2017 18m 55s

Global hotelier brand AccorHotels tells us how to reach customers at every stage in the buyer journey. Hootsuite’s Jaime Stein follows up with tips for brands looking to better connect with customers on social.Learn more about:Accor Social

Roots Canada: How to Get 150K Leads With One Social Campaign

Jan 23rd, 2017 17m 16s

Retail brand Roots Canada shares how they got 150K leads with one campaign and Hootsuite’s social expert Amanda Wood follows up with tips for 2017.Learn more about:Influencer campaigns: http://ow.ly/RdG0308cPNCSocial media metrics: http://

RBC: Leadership in a Digital Era

Jun 17th, 2016 32m 30s

Hootsuite CEO Ryan Holmes interviews the CEO of RBC—one of the biggest banks in the world—about leadership in a digital era.Learn more about:Facebook at Work: ow.ly/Ry7l301zGSTHootsuite's Social Selling toolkit: ow.ly/WUBy301zIelDave McKa

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