On this episode of the High Flow Lifestyle podcast I explore how a tolerance of failure is an important part of building a volume of creative ideas, we have to put in the reps, build the skills, then we can enter the creative flow state. 

There is a saying that “the enemy of great, is good.” Successful creatives know how to push beyond their good work and get to their great work. And in order to do this, you need to have a large volume of creative works and ideas to choose from.  

Successful entrepreneurs, creative thinkers, and famous musicians all go through the same process of building a large volume of ideas. We like to think they are just gifted or are naturally good at their work, but the reality is they are producing more than the average person and therefore have a larger pool of ideas to choose from in selecting their best. Even Mozart, who like to think of as some type of supernatural being that was just gifted, produced a tremendous amount of average music that we don’t hear about because it just wasn’t memorable. But he needed to create those unremarkable works in order to find his best work. 

And sometimes we don’t always get to choose what those best works are. If musicians or entrepreneurs new what ideas or songs were going to be a hit they would simply duplicate that process over and over and create number 1’s every time. But this doesn’t happen.  

We do need to develop a tolerance of failure and remember that it isn’t permanent and it doesn’t carry into the future. We haven’t been successful at all of our business ventures, but continuing to try new things and small pivots has been important