Do you "play" business? Chris and Jason have a lot of different examples of how people play business versus do business. Whether you're having meetings just to have them, going to lunches with the wrong people, or driving to properties where the deal won't turn into anything, you must value your time. People, properties, and to do list activities must be prequalified so that every moment of your day is optimally utilized - avoid situations where there is no goal or outcome in mind. They suggest that if you have free time, the best way to fill it up is to work on marketing or personal development.