I should be finishing my kids book, but instead I’m writing this blog post.

One word I’d like to give up is should, ‘I should really do that’ . The word ‘should’ feels like an obligation to do something that you inevitably won’t enjoy even though you know you’ll be better off if you did it.

I think the words you use externally and internally are powerful and can have you believing something negative that isn’t real. The positive to that is, if you choose your words carefully they may benefit you and help you become more productive.

Probably my second most despised word would have to be ‘gunna’ or ‘gonna’ … ‘I’m gonna make a kids book’. By saying it out loud to someone is releasing the dopamine rush as if you’ve already made the book. But now that you’ve said you are gunna do it, it feels like an obligation and you instantly become less likely to actually do it.

So rather than say you should do something, or that you’re gonna do something… just do it.

There’s a reason why Nike chose ‘Just do it’ as their trademark instead of ‘should do it’

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