Joe Castignani joins Michael Rasile on For the Love of Sports to discuss his D1 Football career at UC Berkeley and how that led to him founding MVMI! Through knowing the right people at Berkeley, Joe realized that his idea for a new type of pillow was not bad. So with that information, he put the idea on the back burner, got a 'real job', and let the regret rule him for about 3 years.After he was furloughed from his 'real job' during COVID, he saw this as an opportunity to bring his idea to light immediately, so MVMI was born. During his time at Berkeley, he took a sleep class and became fascinated with the idea of getting better sleep and how it could be achieved. He also ran into some terrible pillows while at college, getting him to think of an idea that would give him better support and more comfort to get that better sleep he desired.Through multiple iterations and prototypes, Joe has finally been able to achieve a better pillow that brings people more sleep at a higher quality. He's branding MVMI as the Nike of Bedding and looks to help athletes of all sizes achieve better sleep, for better recovery and performance. MVMI Website: https://mvmisleep.com/MVMI Instagram: https://www.instagram.com/mvmisleep/?hl=enMVMI Twitter: https://twitter.com/mvmisleep?lang=en Dave Portnoy Video: https://www.youtube.com/watch?v=GrZ2JIUATlcBrandi Commercial: https://www.youtube.com/watch?v=rJQIVMyyXhA Product Explainer Video: https://www.youtube.com/watch?v=vDmhPuapmTMJoe's LinkedIn: https://www.linkedin.com/in/joe-castignani/📺 FOLLOW Michael Rasile: ⁠https://www.youtube.com/channel/UChrF4fA8uP7B6ImdfaHAe6Q?sub_confirmation=1⁠🎙️ SUBSCRIBE here: ⁠https://podcasts.apple.com/us/podcast/for-the-love-of-sports/id1496257867⁠📘 FREE BOOK Winning in Sports Business: ⁠https://drive.google.com/drive/folders/1eby0BxgAwuD2EoHnDmc30FfzcI1RV_7J?usp=sharing⁠💻 WEBSITE ⁠fortheloveofsportspod.com⁠#ForTheLoveOfSports #ftlos➙FIND FOR THE LOVE OF SPORTS PODCAST HERE: ⁠https://podcasts.apple.com/us/podcast/for-the-love-of-sports/id149625786⁠➙FOLLOW MICHAEL ON TWITTER: ⁠https://twitter.com/Michaelrasile1⁠➙FOLLOW MICHAEL ON LINKEDIN: ⁠https://www.linkedin.com/in/michael-rasile/