From escaping the Iranian revolution to launching the wildly successful Milk Makeup line. Along the way Rassi co-founded Milk, the world’s coolest photo studios, created 9 other companies, and revolutionized New York Fashion Week by launching MADE - a FREE runway venue for young designers. Fun Fact - the launch party of MADE had Kendrick Lamar filling the Milk loading dock with enough sub base woofers to literally bring down the neighborhood (no joke - they had to unplug some of them). Here he talks about being a refugee in Champagne Illinois and how New York Made him.
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