In this Episode i spoke with Eduardo Fregonesi, Co-founder and CEO @SYNAPCOM a leading full commerce house that was born in Brazil and today has solid presence across Latam. They work with leading industries and brands from all over tge world and support them with logistics the full operational digital commerce operations Eduardo shared his views on why the industry is Going Direct to the Consumer, some of the main trends in commerce, challenges in retaining talent in his organization amid much more. The interview is in Portuguese but subtitles will be added later on to the video.