In this compelling episode of the EUMEconnect podcast, join us as we take you to the vibrant city of Riyadh, immersing ourselves in the dynamic atmosphere of the Big5Construct fair. Our guest for today is none other than Alexandru Vicoleanu, the accomplished General Manager of Transparent Design, renowned as the largest glass manufacturing company in Romania and potentially East Europe. Boasting a rich history spanning over two decades in the realm of glass processing, Transparent Design stands as a testament to innovation and success, with a remarkable investment exceeding 25 million dollars. Tune in as we delve into a captivating conversation with Mr. Vicoleanu, exploring the intricacies of Transparent Design's journey and their ambitious expansion plans in the Middle East, including the distribution and prospective manufacturing of glass in the Kingdom of Saudi Arabia. Gain valuable insights into the perspective of a thriving Romanian business as it ventures into Riyadh, unraveling the first impressions of both the city and the Big5Construct fair. Discover how Transparent Design navigates the unique business climate of the region and shares its initial experiences, offering a fascinating glimpse into the evolving landscape of global commerce.