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Data and measurement: How's PR's dynamic duo drive results

Data and measurement: How's PR's dynamic duo drive results

Released Tuesday, 15th January 2019
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Data and measurement: How's PR's dynamic duo drive results

Data and measurement: How's PR's dynamic duo drive results

Data and measurement: How's PR's dynamic duo drive results

Data and measurement: How's PR's dynamic duo drive results

Tuesday, 15th January 2019
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Anthony Chiaravallo, SVP, integrated media, BCW, sits down with PRWeek managing editor Gideon Fidelzeid to talk about how new measurement tools are helping to define PR strategies. Other topics include: transforming data into actionable insight, ensuring your content is delivering the right message to the right audience, and what makes effective storytelling.

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