In this episode of "Diary of a Sales Expert," James White highlights the crucial skill of asking the right questions in sales—a skill that not only propels sales success but also enriches life skills. Mastering the art of timing, phrasing, and selecting the right questions is essential for becoming a sales expert.

James provides insight into the types of questions that yield valuable information, including practical examples of using open-ended questions to uncover what truly matters to the buyer. By perfecting this technique, sales professionals can tailor their responses more effectively to meet the buyer's needs.

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if you’ve enjoyed this episode, then you’ll love this free resource that James mentions in the episode (52 of the best sales qualifying questions to ask), you can download this free resource here: https://www.jameswhite.business/resources/52-of-the-best-sales-qualifying-questions-to-ask/

Also, James has done a YouTube video on asking the right questions which can be found here: https://youtu.be/IdxAgxBWNGE?si=c_TkNx6qwfweegBr